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An Internet presence can help you land a job. By having visible content in your control ranking on the firs

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

t page of Google when someone does a search on your name, you can absolutely put yourself ahead of anyone el

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

se you might be competing with for a job opportunity.

A June 12, 2006 ExecuNet Press Release ("Growing N

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

umber Of Job Searches Disrupted By Digital Dirt") stated:

"According to a recent survey of 100 executiv

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

e recruiters conducted by ExecuNet, the leading executive job search and recruiting network, 77% use search

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ngines to learn more about candidates. Of those who use sites such as Google (GOOG) and Yahoo! (YHOO) to che

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ck the background of job seekers, 35% have eliminated a candidate from consideration based on the informatio

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

n uncovered online – up significantly from 26% just one year ago."

And that's just recruiters. Do you thin

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

k an executive hiring authority does this during a recruiting process with respect to the candidates they ar

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

e looking at investing time into interviewing?

The problem that many executives have with their Internet pr

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

sence is all that surfaces are press release quotes (if they have anything surfacing at all). Press release

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

quotes really don't do anything to showcase your unique executive value proposition or subject matter exper

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

tise.

This is easy to fix if you have access to the right tools and are willing to spend a little time writ

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ing.

By publishing blogs and articles on high traffic frequently indexed sites like Ecademy, EzineArticles,

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

et al. you can create and drive content in your control showcasing your unique executive value proposition

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

nd subject matter expertise. This content will often rise above the press release quotes in Google ranking

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

when someone searches on your name. You can also drive and associate the same content with relevant keyword

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

phrases pertaining to the industry and/or market niches you live in.

To learn more how to take advantage o

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

f this powerful capability, dive into "Internet Presence - Case Study: Recipe for Success"
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip
g> and for even more, simply do a Google search on:

Personal Internet Presence Articles

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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