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We all know that answering questions about yourself is the main purpose of a job interview but did you know that listening is just as important a

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

s talking? In order to properly answer the questions asked, you need to know what the interviewer is fishing for in an answer and the way to do

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

that is to actively listen to what he or she is saying.

When you practice active listening you can give complete answers that will impress the s

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

peaker. Say for example, you are on an interview and are asked if you have any problems multitasking. You might simply answer “no”. But avoidi

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ng one word answers is key to successful interviewing.

Now if you were really listening to what the interviewer wanted you might answer by sayin

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

“Depending on my level of commitment to other projects I do like to work on more than one at a time. This can save the company money as well as

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

make for an interesting day”.

In a job interview, you need to set yourself apart from the crowd. That’s why you need to be specific in your an

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

swers - without rambling on and on. Another thing that will really set you apart is to talk in a language that company executives understand - m

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

oney language. That means to try to tie in how hiring you will be good for the companies bottom line.

In order to answer these types of interv

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

iew questions, you need to develop what is called “active listening skills”. Just like everyday “speaking” is not exactly the same as public spe

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

king; “listening” is not the exactly same as active listening. Active listening is comprised of two parts: analysis and the response to what is

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

being said.

An active listener shows he is interested by maintaining eye contact as well as good posture. He leans slighting in towards to spea

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ker as if to hang on every word. During the interview, the listener nods, smiles and takes notes. Be ware, however, that a daydreamer or pseudo

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

listener, can adopt these behaviors. So a listener’s physical response does not necessarily mean good listening skills are at work.

Nonverbal co

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

mmunication, more than just the nod or smile, is important. Gestures, appearance, timing, voice responses, facial expressions, spatial distance –

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

all affect how the speaker (or interview) interprets the listener. So a person preparing for a job or work project interview should consider the

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

cultural climate and norms of society of the interviewer. In short, perceived active listening based on nonverbal signals can vary from culture t

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

o culture.

Successful active listeners paraphrase (restate the question using their own words) and then come up with a summary of the main issue

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

s. A silent listener is not a good active listener. To be a good listener you must ask intelligent questions. Repeating what the speaker has s

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

aid but using different words and asking “is this what you mean?” will let the speaker know you understand the message he is trying to get across

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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In today's business world, the pressure for financial performance has created a supercharged atmosphere in which the only goal seems to be to make as much cash as fast as possible. Few industries have changed under this pressure as much as the advertising industry. Industry professionals are caught in a crossfire between clients who demand ever increasing return on investment (which generally means lower price) and their own managers who seek ever escalating revenues. Today fewer people are doing more work than ever before and earning less. The resulting pressure has taken a lot of the fun out of a business that was traditionally focused on delivering big ideas and powerful solutions.

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