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Digg It - How to Walk Away from an Opportunity that's Wrong for You
Q. I just finished a job interview. Everything went well. But I can't get excited about the job. The people were nice but frankly, I got According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product bored. Should I withdraw my application or hang on to see what happens? A. Let me share a secret. I love country music especially the ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in classics. Your question reminds me of Kenny Rogers's big hit, The Gambler. I can't quote even a line due to copyright laws, but you can G lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. ogle the song. Know when to stay. Know when to put down your cards. And above all, recognize when it's time to walk away and time to run. here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe I believe that everyone in business should create a goal, "Be able to walk away." Be able to let go of a customer who's a pain and a job d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro that's creating pain. Be able to recognize a business opportunity that's all wrong for you, to say, "That's not a good fit." Feeling bor ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc d sounds like a signal to me. If you (or your interviewer) has trouble staying awake, that's like a red light flashing and a big siren sc easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi eaming, "Go away!" So...what's the best way to walk (or run)? 1. Expect your interviewer or client to say, "Thank you! We appreciate yo nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically r honesty." They probably won't add, "Frankly, we agree you're not a good fit here." But most likely, that's exactly what they're thin and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ ing 2. Plan for the unexpected. On very rare occasions, you'll hear, "Oh no! What can we do to make you change your mind?" or, "We have ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi nother option that may interest you." But don't count on it. 3. Create a neutral explanation that's mutually face-saving and final. Go ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a d reasons: "We don't have room to do justice to your project," or, "I've decided to pursue another option that seems to be a better fit f dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod r me at this time." Bad reasons: "The chemistry didn't seem right," or, "I don't see room for my career growth." Your contact person mi cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin ht be searching for a new job herself and you may be a terrific match for an opportunity in her next position. 4. Recognize that you w tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen ll (most likely) be burning bridges. Be sure you aren't acting out of short-term emotion. Wait a few days after the interview (if you ha t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel e that luxury) and consider talking to a coach, consultant or other trusted sounding board. 5. Revive your networking, sales activity an ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust application process. Often saying "no" will clear the decks for you to clarify what you really want. Some folks believe you're reflectin y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products abundance and making way for newer, more appropriate opportunities to enter your life. Bottom Line: Being in a position to decline oppo . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de tunities means you hold a winning hand. You're well along the road to whatever you define as success and prosperity. Use this option spar elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip ngly and wisely. In any relationship, I've found that saying "yes" to the wrong proposal inevitably leads to a bitter, expensive divorce tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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