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  • Digg It - 5 Postage and Packaging Tips to Increase Customer Satisfaction

    One can increase one customer’s satisfaction after an order has been placed, even though the customer is yet to receive their order thru the post.

    Creation and satisfaction of customers

    It happens with everyone. You go to ebay, you choose a product and then you pay through your credit card or thru Paypal account. You g
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ive your shipping address and then wait…

    You are not very sure if the product is going to arrive or not. One is not sure if the product is the same that you have ordered for. Is the seller honest? Will they deliver what they have promised?

    It’s a very tiresome process. Then you plan, how will you get your funds back i
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    f the product that is delivered is not what has been delivered. Almost all customers who have ordered online have encountered these anxieties.

    One is not alone is having these worries. Sometimes the sellers don’t deliver at all or don’t deliver as per the stated terms and conditions. As an online seller and a markete
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    r, you can end such negative thoughts of the customers and delight them to their satisfaction even before the product arrives.

    Packing and shipping tips to delight the customer

    1. Pack the product in a professional manner
    As a seller, you must also ensure that the package is packed well. Customers like to receive
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    professionally packed product. It’s the first impression that counts. Definitely customers are impressed when they see good packing. It instills confidence in the seller. The customers feel good about their product even before they open it.

    If the packing is not good or is sloppy, it turns off the customer. The custome
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    r has doubts about the ability of the seller to perform and deliver, even before they open the package.

    Often the packing costs nothing extra. If you order, the products from the main supplier, they will bubble wrap the product for you. Therefore you get clean professionally packed orders.

    Never use second hand packagi
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ng material. Many a times sellers will try to pass off second hand packing material to their customers. It creates a negative impression of the seller. In fact those sellers who have tried to do so on ebay have got negative or a neutral feedback.

    2. Computer generated shipping label –
    Having a computer printout of
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    he shipping label can mean that you mean business. It gives a good impression to the customer. It shows that you are a professional who will deliver what they have promised to do. When hand written, the shipping labels are just not as effective. Especially if your handwriting is illegible, and it can mean that your deli
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    very of the product becomes slow or in some cases may not happen at all.

    To sum it up, these are the reasons

    - Computer generated shipping labels look good and give a clean image
    - They make you look like a professional seller
    - You receive positive feedback
    - It helps in the timely delivery of the packa
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    ge

    3. Deliver the product ASAP
    This is to say that you should send the product almost as soon as you receive the payment and the confirmed order

    All customers pay for the packing and shipping. Therefore they should be entitled to receiving their package.

    If it takes too long to receive the package, then they beco
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    e worried and may not trust the quality of the product. It also effects the goodwill among the buyers.

    Therefore fast deliveries ensure

    - Goodwill
    - Future orders and repeat orders from customers since word of mouth publicity is very important
    - It also saves the seller potential financial loss and can mean t
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    hat the merchandise is out of the warehouse faster.

    4. An instruction booklet, the receipt for the payment and a personal note should be included
    Since the buyer has ordered for the product, they should receive an instruction booklet on how to assemble, operate, and disassemble the product.

    The warranty or the gua
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    rantee booklet signed by the seller The order copy as well as the receipt of the payment that the customer has made. This is for their convenience. One should also include an email id where they can confirm the receipt of their product.

    A thank you letter. This letter creates goodwill between the buyer and the seller.
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    It shows the customer that the seller is not just a fly by night operator and is a genuine dealer / person.

    By receiving these things, the buyer feels confident and reassured and knows that they can do business with the seller in the future. In fact on ebay, it can go a long way in creating good feedback

    The Thank you
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    notes can look like this


    SmarketHere’s Your Package!

    Dear Friend,I’d like to personally thank you for taking the decision to purchase The BLANK. The BLANK you now own contains information which can, without any question, be responsible for BLANK. Please look out in you inbox for Craig Dawber of Smarket Limited. Bes
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    t of luck.

    Craig Dawber Smarket Ltd.

    A Thank You Note I Use

    Of course there are many variations and you can choose the best that suits you and your business

    5. Exceed customer expectations
    These are some of the ways in which you can exceed the customer expectation

    - Give good quality products, which will last
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    not just the warranty period but even after the warranty period.
    - Include an unexpected free gift. Nothing too expensive. This make the customer feel happy and they remember you since there are many others who don’t do this
    - Good quality packaging is a must, which can’t be overemphasized
    - There should
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    e two primary goals, which you should achieve. The first been to remove all the things which create negative impressions such as bad packaging, bad quality etc. the second aspect is to reinforce the good things. These are primarily fast deliveries, computer generated shipping labels etc.

    Therefore creating a good image
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    is as simple as ticking on the checklist that we have just suggested.

    Stand apart from the rest

    The points that we have discussed look good on paper and are excellent when executed

    But it’s surprising how many sellers don’t follow these simple tips that we have just talked about. That’s why there are many sellers who
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    get negative ratings and then there are sellers who get positive ratings. It’s a matter of attitude and how much effort you make to do a good sale. By following these tips, you can very easily stand out from the rest of the crowd. Therefore go that extra mile in delivering the goods too your customer and deliver it well


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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