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The most frequent advice that I give fundraisers is about how to increase the amount of money raised with a fund

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

raiser. Many of these ideas to maximize results will apply to just about any situation. So consider adding one

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

or all of the following techniques to your upcoming fundraising efforts.

1. Incentive Programs – Create

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

an incentive for donors or participants to help you with your fundraising program. Here are two examples of in

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

centive programs:

Sales Contests – prizes for volunteers who sell the most raffle tickets, have the highest sal

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

es in a product fundraiser or otherwise raise the most money with your campaign. Prizes can be anything from a

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

gift certificate, a plaque, free tickets to an event or a trip.

Thank you gifts for donors – Provide small than

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

k you tokens depending on the level of giving. Thank you gifts could be items such as books or DVDs or event or

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

iented such as a cocktail party, concert or other special gathering just for donors.

2. Multiple Fundraisers

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

- Event fundraisers should always have several ways to bring in revenue. Examples include silent auctions

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

raffles, advertising in programs, food, corporate sponsors, booth rental, entry fees or souvenirs.

3. Partn

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

erships - Partnering with other organizations, businesses and individuals can help in your fundraising effor

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ts. For example, a fundraising event may be easier to plan and have greater attendance when it is sponsored by

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

two organizations. Creating a sponsorship or advertising program will help involve businesses and individuals a

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

nd underwrite the costs of your fundraiser.

4. Donations – When planning a fundraising event get as much

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

donated as possible, this includes food, facilities and supplies. Prizes for silent auctions, raffles, door p

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

rizes and incentives should always be donated.

5. Increase Publicity – Just like in the business world,

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

people need to be exposed to an opportunity multiple times before “buying.” Fundraising events should increase

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

publicity during the weeks leading up to an event using press releases, banners and other advertising. Letter c

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ampaigns are most effective with multiple contacts including follow up letters, postcards and/or telephone calls

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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