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Packaging insiders all agree: flexible packaging has revolutionized the consumer products industry. But of all the industries that have adopted these p

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ackaging methods, the one that has seen the most opportunity as a result is undeniably the grocery market.

Because flexible packages offer superior pr

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

otection from outside contaminants, products like standup pouches are particularly well-suited to house food products. With one simple walk through a s

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

permarket, you’ll be able to see all the different ways flexible packaging has impacted the grocery market. For example:

Beverages

The beverage indus

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

try has a lot to gain from flexible pouches. Capri Sun® did it years ago and saw tremendous success as a result – hardly a child in America does not eq

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ate the Capri Sun brand with a nifty little foil pouch! Because so many beverages are marketed to children, flexible packaging is especially well-suite

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

d to this category because their unique construction enables them to be printed using advanced printing techniques – all of which can make your logo an

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

graphics really stand out from the competition.

Produce

It may be hard to believe, but flexible packaging has also had a tremendous impact on the pr

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

oduce industry. Pre-washed salads, vegetables, and fruits can all be marketed in flexible packages, and consumers especially like the ability to re-clo

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

e produce packages for easier storage and to help extend the life of the product. Packaging insiders agree that the produce market probably has the mos

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

t to gain, more so than any other industry, by adopting flexible packaging for their products.

Refrigerated Products

In the refrigerated meat, dairy,

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

and even the frozen foods aisles, flexible packaging is being used to offer consumers something they didn’t have before: the ability to re-close a pac

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

age (with a tight seal) via a zip seal zipper once it has been opened. Shredded cheeses are probably the most obvious example of flexible packaging at

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

work, but even manufacturers of frozen foods are starting to pick up on the trend and more and more often you’re seeing flexible pouches with re-closea

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

le zip seals in the freezer aisle. The ability to re-close a package once it has been opened is extremely appealing to consumers, especially when it co

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

mes to refrigerated foods that are more susceptible to spoilage once they’re opened.

Snacks

There is no question that manufacturers of snack products

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

have truly claimed flexible packaging as their own. Nuts, crackers, cookies, and dried fruits are just some of the products that are now being offered

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

in flexible pouches. And merchandisers couldn’t be happier: what once had to be in a can or box can now stand on a shelf or hang from a peg – which fre

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

s up all sorts of space and puts smiles on retailers’ faces!

In closing, flexible packaging is just a portion of the overall packaging industry. Howe

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ver, with advances such as those listed above, it is clear that flexible packaging will soon have a more dominant piece of the packaging industry “pie”

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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This is a follow up to another article. It summarizes helpful feedback I received to the first article, on teh unique challenges older job seekers face.

Is it opening doors to new opportunities? Does it compel the reader to think, “Hey! This applicant can …put that one on top of the ‘call in for an interview' pile!” Does it showcase what you have accomplished for past employers as well as what you can accomplish for the potential employer?

Starting a new business requires creativity. You need to think of innovative ways to entice people to give you a shot when you are starting a new business.

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