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Digg It - The Golden Key to Meeting Success
We all attend many meetings. I’m sure you have been to some great meetings and some poor ones. Unfortunately for everyone I’ve ever talked to, the number of poor ones far outweighs the number of great ones
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
.
The fact is that most meetings are too long, unfocused, too frustrating, and unproductive.
And yet meetings are a valuable way to gain collective understanding, buy-in, agreement, and consensus. They he
The fact is that most meetings are too long, unfocused, too frustrating, and unproductive.
And yet meetings are a valuable way to gain collective understanding, buy-in, agreement, and consensus. They he
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
p us find better solutions and create cooperation, collaboration, colleagueship, and community.
Since meetings are necessary and can lead to important results, we need to figure out how to make more of them
Since meetings are necessary and can lead to important results, we need to figure out how to make more of them
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
successful. I have helped and watched organizations create more effective meetings by doing several things, including teaching people how to use some basic roles, setting some expectations around meeting ef
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ectiveness, providing specific tools for people to use, improving the skills of those facilitating the meetings, and many more things.
Each of these things has a positive impact on meeting effectiveness and
Each of these things has a positive impact on meeting effectiveness and
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
productivity. None of them individually has a more positive impact than one key – what I call the Golden Key – to meeting success.
The Golden Key
The Golden Key is determining the desired outcome(s
The Golden Key
The Golden Key is determining the desired outcome(s
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
) for the meeting.
Think about it. If you are going to have a meeting, inviting 2 or more (often many more) people to join you, shouldn’t you be clear on what you want to accomplish? And shouldn’t all of
Think about it. If you are going to have a meeting, inviting 2 or more (often many more) people to join you, shouldn’t you be clear on what you want to accomplish? And shouldn’t all of
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
he other people you are inviting be equally clear?
Unfortunately, all too often this isn’t the case, and this lack of clear focus on the end goal leads to inefficiency and frustration.
Planning Your Mee
Unfortunately, all too often this isn’t the case, and this lack of clear focus on the end goal leads to inefficiency and frustration.
Planning Your Mee
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
ing
Once you have determined that a meeting is needed, you need to determine the desired outcome(s) for your meeting. Do that by asking yourself questions like:
• What do I want to leave the meeting w
Once you have determined that a meeting is needed, you need to determine the desired outcome(s) for your meeting. Do that by asking yourself questions like:
• What do I want to leave the meeting w
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
th?
• What will describe a completely successful meeting?
Or more directly,
• What is the desired outcome of this meeting?
There may be just one, or for a longer or more complex meeting there may be seve
• What will describe a completely successful meeting?
Or more directly,
• What is the desired outcome of this meeting?
There may be just one, or for a longer or more complex meeting there may be seve
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
al. Get down these ideas down on a piece of paper or on your computer screen. Then, take the time to craft these ideas into very specific noun/verb, past tense statements, like:
• Budget reviewed.
• Opti
• Budget reviewed.
• Opti
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
ons identified.
• Decision made.
• Next step determined.
• Action plan finalized.
You get the idea.
Once you have written your desired outcome statement(s) you can include them with whatever agenda form
• Decision made.
• Next step determined.
• Action plan finalized.
You get the idea.
Once you have written your desired outcome statement(s) you can include them with whatever agenda form
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
t you use and communicate these to everyone who will be attending the meeting.
If you haven’t done this planning before the meeting starts, determining these desired outcomes is the first order of business
If you haven’t done this planning before the meeting starts, determining these desired outcomes is the first order of business
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
or your meeting.
How Does The Golden Key Unlock Better Meetings?
Desired outcomes provide focus and clarity. By given everyone a common understanding of what the meeting will accomplish (rather tha
How Does The Golden Key Unlock Better Meetings?
Desired outcomes provide focus and clarity. By given everyone a common understanding of what the meeting will accomplish (rather tha
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
the “topics” that will be “covered”), you will experience more effectiveness, fewer side conversation and fewer personal agendas.
It is as simple as giving people a common goal. When they have the common
It is as simple as giving people a common goal. When they have the common
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
oal, progress will be much faster – and more often within the planned timeline for the meeting.
The value of stating them in noun/verb past tense form is to make them as free of ambiguity as possible, and w
The value of stating them in noun/verb past tense form is to make them as free of ambiguity as possible, and w
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
hen the statements are written this way, it is clear when the objective has been met. (How many times have you been in a meeting discussing a topic that goes longer than most want or need it to because one
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
erson still has something to say about that topic? With a clear outcome stated, this situation can be largely avoided.)
Meetings are complex, populated by complex human beings. Because this is true no sing
Meetings are complex, populated by complex human beings. Because this is true no sing
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
e thing will make every meeting perfect (or even close). Having said that, the single best thing you can do to ensure more successful meetings is to state the outcomes you want to achieve before the meeting
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
starts.
That is why desired outcomes are the Golden Key. They will unlock the door to greater productivity, less frustration, and more enjoyment from the collaboration that meetings are supposed to provide
That is why desired outcomes are the Golden Key. They will unlock the door to greater productivity, less frustration, and more enjoyment from the collaboration that meetings are supposed to provide
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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