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    In our experience, we have found that there are several reasons managers fail to get employees to see and acknowledge that they have a problem.

    They assume. Many managers bypass the step of getting agreement because they assume that an emplo
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    yee views the problem in the same way that they do. However, that is often not the case, especially when the performance problem is a pattern of behavior rather than a single event. People generally do things that they perceive to be in their
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    own best interest. So, employees who realize that a particular work behavior isn’t in their best interest are more likely to change.

    In a typical management coaching situation – especially one involving a behavior pattern – an employee is l
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    ikely to perceive mostly positive reasons for continuing his or her behavior. Take an employee whose pattern is being late for work. Let us assume that the employee knows what the work hours are and has received feedback from his boss about b
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    eing late. So, why does the employee continue to be tardy? He or she probably sees fewer negative consequences for being late than positive ones – such as avoiding rush-hour traffic, having a leisurely breakfast, sleeping late, or feeling aut
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    onomous.

    They avoid. Another reason managers fail to get agreement is that they avoid management coaching situations because they feel uncomfortable confronting employees. They hope that employees will discover the error of their ways. But
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    that is not likely because employees tend to see mostly positive reasons for continuing their behavior.

    They generalize. Many managers talk only generally about an employee’s performance problem instead of citing specifics. In such cases, an
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    employee is not likely to see that his performance is different from what is expected or from other’s behavior – particularly regarding such issues as turning in late reports, taking extra time for lunch, leaving work early, and socializing t
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    oo much. Unless a manager can point specifically to what an employee has done over what length of time and how that compares to an agreed-to expectation or other employees’ performance during the same period, the employee is not likely to thi
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    nk his behavior is a problem.

    Right string, wrong yo-yo. Many managers seek agreement on the wrong issue. They strive to get an employee to agree on the events leading up to a management coaching meeting but miss the larger, more important i
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    ssue – that a performance problem occurs each time the event happens. The manager might try to get an employee to agree that he submitted two late reports rather than agree that turning in late reports is a problem. The key is what managers a
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ctually says to an employee.

    Not this: “Jim, twice this past month you turned in late reports. You know that my expectation is that all reports will be completed by deadline. Do you realize that you turned in two late reports?”

    This: “Jim,
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    twice this past month you turned in late reports. You know that my expectation is that all reports will be completed by deadline. Do you agree that there’s a problem here that needs attention?”

    To get the employee to agree that a problem exi
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    sts, a manager must do two things. First, he or she has to paint a mental picture for an employee that there is a difference between what is expected and what the employee is doing. To paint that picture clearly, a manager must juxtapose two
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    ieces of information for an employee to visualize:
    • a description of what the employee has done, using whatever numbers or facts can be gathered about the employee’s performance
    • a clarification of the manager’s expectations o
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    f the employee in the performance area under discussion. Positioning those two pieces of information together, using specifics, enables an employee to see the difference between his performance and what is expected or what others are
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    doing.

    Imagine that an employee has been late to several team meetings in a row. Although you did not single out the employee, you made it clear at the last meeting that you expected everyone to be on time. In this case, you might say somet
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    hing like: “I wonder if you are aware that you've been late to four team meetings in a row. I thought I clarified at the last meeting that I expect everyone to be on time.”

    Second, the manager must help the employee understand the negative a
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    ffects associated with his behavior. Imagine that the employee’s performance is a balance scale. Before a management coaching meeting, the scale is tilted towards the side stacked with all of the reasons an employee might see for continuing h
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    is behavior. A manager’s task is to tilt the scale in the other direction so that an employee can see more negatives than positives associated with the behavior. Then, the manager will be able to get an employee to agree that a problem exists


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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