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Digg It - Do the People in Your Organisation Dress For Success?
What really amazes me, with all the personal and professional development seminars people attend, from executives in corpor
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ate world, business owners and employees alike, very little investment has been made into the way they look ... personal im
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
age.
Perception is Reality
I'm no image consultant, however I have been to a couple of different ones to try and improve
Perception is Reality
I'm no image consultant, however I have been to a couple of different ones to try and improve
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
my appearance. Not from a vanity perspective, but to look as good as possible.
Wouldn't you prefer to do business with som
Wouldn't you prefer to do business with som
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
one who looks confident and credible? Whether we like it or not people will pass judgement on you within a few seconds of m
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
eeting you. They will make assumptions about you personally and your organisation.
Would I Do Business With You?
Think ab
Would I Do Business With You?
Think ab
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
out it, what opinion would you form about a person who looked old fashioned, dressed in ill - fitting clothes and wore heap
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
s of make-up? You'd probably think their ideas were old fashioned to match their image. And that also gives an impression o
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
the organisation they represent.
What about the 50 year old lady I met who runs conferences and turned up in high-heeled
What about the 50 year old lady I met who runs conferences and turned up in high-heeled
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
shoes, short skirt, long hair and big dangly earrings?
Did she look like a competent and professional person? What first i
Did she look like a competent and professional person? What first i
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
mpression would she create?
How about the manager who wears a cardigan, light grey suit and brown shoes. He also has a bea
How about the manager who wears a cardigan, light grey suit and brown shoes. He also has a bea
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
rd. Would you feel confident using his services? Does he appear to be 'with it'? Would you think his organisation is up wit
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
the times?
And the personal assistant with the low cut top and tight fitting pants? Is she being perceived as a competent
And the personal assistant with the low cut top and tight fitting pants? Is she being perceived as a competent
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
person and someone you'd take seriously? She may suit the image of a trendy organisation and yet what opinions would you f
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
orm if she worked with you?
We've all seen or know of people like this. Perhaps it's you and you don't even know it!
Imag
We've all seen or know of people like this. Perhaps it's you and you don't even know it!
Imag
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
e in the Workplace
It's a serious business. Image Consultants are being hired by organisations to teach their people how t
It's a serious business. Image Consultants are being hired by organisations to teach their people how t
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
present themselves in the best possible way. How are you and your people perceived by your clients, prospects and supplier
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
s?
Your personal image can be either positive or negative. It can accelerate your success or hinder it.
The Final Word
L
Your personal image can be either positive or negative. It can accelerate your success or hinder it.
The Final Word
L
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
ooking successful is just as important as being successful. Whether we like it or not, people judge us in a number of ways.
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
To be credible we have to look like we know what we're talking about as well as having the skills and abilities to deliver
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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