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What is Neuro-Linguistic Programming?

Neuro-Linguistic programme is nothing but the study of human excellence. It is an art. It teaches you to be at the very best. It can ch

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ange your life once for all. Neuro refers to your nervous system, the mental bridge of senses through which you feel, taste, hear, see and smell. Linguistic refers to our ab

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ility to use language, gestures and habits that reveal your thinking and belief and Programming refers to the way you can program your thoughts and behaviour much like a comp

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ter which is programmed to do specific things. NLP was invented by John Grinder a Linguist and Richard Bandler a Mathematician, Psychologist and Computer Expert. Richard Ba

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ndler and John Grinder studied 3 psychotherapists who were consistently outstanding in their field like (Doctor Milton Erickson the greatest hypnotherapist of all times, Virg

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

nia Satir an outstanding family therapist and Gregory Bateson a British Anthropologist) and developed this method which is applied in business, sports and personal developmen

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

t. NLP helps you to create a successful future for you. It can clear all your negative thinking which is holding you back.

1. First find out what you want to change. It ma

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

y be a habit, behaviour, a thought, proscrastination, attitude whatever it may be.

2.Now you have to establish a communication with that part of you which needs a change. I

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

is very simple. Put yourself in a relaxed state what we call it the Alpha State. Relax every portion of your body, your muscles and focus on the breath. If any other thou

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ghts interrupt just ignore them. Don't worry. Thoughts are always there. An average person has 60000 thoughts a day. Most of them are the same thought you had yesterday.

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

The time you were born till the time you die you can't do anything about your thoughts. But you can alter your thoughts any time. That is where NLP works better.

3.Very c

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

arefully listen to your self talk. Ask why that particular behaviour is given much importance. What is the ultimate goal to have the behaviour. Find out what benefits you h

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ave achieved having that behaviour. Now see what happened from the time you started till now and see the positive and negative. Now visualize in your screen of your mind wh

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

t was it like before the particular behaviour started. Where you happy, relaxed, calm and serene if so see how your situation has changed. If you are nervous, anxious, frig

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

htened and depressed start to compare your past happiness with the present pain and suffering.

4. Now create an alternative behaviour to change your present situation. It c

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

n be anything. You can change your negative thoughts to positive one. Instead of hatred and anger you can create in your imagination love and happiness. The choice is your

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

s. Use your creative imagination.

5. Now the part of you that was responsible for the old behaviour is responsible for generating the new behaviour. It is like anchoring l

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ove and Serenity to your past hatred and restlessness. Once again use your creative imagination.

Spend 15 minutes in the morning and 15 minutes at night for 28 days to ch

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

nge a particular behaviour. Listen to your self talk and make changes which will enhance your life.

Affirmation

1. I will elimate hatred, envy, jealousy, anger, fear, doubt

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

, anxiety and develop love for humanity because the negative attitude towards others can never bring me success.

2.Say the Lords' Prayer. It is full of positive affirmation

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Frontline service providers are key drivers in great service organizations. But don’t forget the power of the ‘back-end’ to win or lose the race! To win in the front you need great support in the back...

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