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I don’t like long boring introductions so hello and here we go…

You have already experienced the first golden secret

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

which is why you’re reading this small article. You may think you have a great idea but you have to get OPA OTHER PEOP

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

LES ATTENTION. That is exactly what the title does here, short and to the point.

Next you have to make it irresistibl

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e to whomever you’re selling the product, service or idea to. I know that seems obvious but let me assure you; your en

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

thusiasm alone will not get that holiday home in the long run.

The ground rules for knowing HOW to make something irr

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

esistible are actually very simple. In spite of all the latest company “buzz-words” the emotions drive the actions NOT

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

the other way around.

Would you say that it is the left (logic) side of the brain that drive’s a manager’s decision

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

n any given working day? Those of you who thought no…read on, those of you who thought yes well done!

Take a closer l

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ook…Why is ANYONE at work? To pay bills…well that’s because we all have to. To succeed in business? Not really because

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

most of the time it’s not YOUR business. It is ALL down to collecting a voucher/s we call money! It is a perceived “v

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

alue” of this electronic set of numbers, this plastic passport to debt, this paper representation of perceived wealth.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

What is driving all of this is the “need” to be able to do things and “feel” things we all want to do in life. In or

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

der to do that we have to EARN that right (who said it had to be something you earn?).

So anything your selling has t

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

o contribute to someone else’s “perceived wealth or in some part ADD towards that goal. So your language has to be foc

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

sed towards that end. You can spend hours saying how good your product or service is and get no where simply because y

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ou have not found out what MOTIVATES the person your talking to.

So the bank manager who is great with logic is there

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

because he is a LEFT BRAIN THINKER? No! he’s there because he like to go and play golf at the weekends, he loves goo

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

d holidays, he adores his boat and all this is possible because of that “emotional” drive that keeps in going to work.

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

Like most people in business we have left-brain jobs driven by right brain dreams!

Next time you go out and want to

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

sell your product or services don’t write-off the emotional drive and how powerful that is to your prospective clients

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Do you know what you are really paying to process credit card transactions? Understanding your true credit card rates can be confusing. Your bank may highlight one low rate, but you may get that rate on only a very small percentage of transactions. All Merchant Processors have their own way of presenting fees and transaction charges, so it is often difficult to make apples to apples comparisons amongst companies competing for your business. This article breaks-down the components of the charge to process credit/debit card transactions--sometimes these fees are hidden, but they are always there in one form or another.

Using lines and shapes and your company or business name can create an awesome and unique logo design that everyone will remember.

One of best ways to determine how empowered your employees are is to observe their behavior. Do they behave the same when...

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