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Look around everbody is offering you a great deal. How many offers do I get from credit card companies offering no interest or very low interest on cash advances? Visa, Mastercard and American Express all offer below cost rates to ent

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ice you to their lines of credit. Why do they do this? Traditionally if you needed a loan you would go to a bank fill out an application and get either a term loan or a line of credit, which was prime rate plus a percentage depending

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

n your credit worthiness. Today I must get 3 to 4 offers weekly to get rates for a cash advance for prime less 3, 4 or even 5%. Are these credit card companies stupid? I wouldn’t bet on it. Take a look at the annual reports for theses

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

companies and see that their profits are at all time highs. Today we live in a debt-ridden society where access to funds has become very competitive. To attract you they offer ridiculous rates for a limited time. Miss a payment or af

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

er your low rate period expires watch the interest rate jump to 2,3 or even 4 times the rate of prime. Coupled with the fact that people are learning to live with debt rather than eliminate it, the credit card companies now have a gre

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

t long-term client where they get a great return on their investment.

Is it just the banks that play games? No, this week I purchased a new printer for my house. How do they play this game? Canon, HP, Epson and Lexmark basically give

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

away their printers. Why? One reason could be because they are such nice corporate companies who want to give something back to each household. My belief is that they view the printer as a lost leader. Once you buy the printer they w

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ll make their profits on their consumables, namely the toner. Look around at the number of no name refill toner companies that sell compatibles at a fraction of the cost. The actual toner costs pennies; add marketing and packaging it

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

robably raises the cost to a few dollars. It's common to find a name brand toner selling for $40.00, $50.00 and even $60.00. How do they get away with it? They market it aggressively and they put a little fear into the consumer’s mind

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

, telling them that the guarantee will not be valid if their competitor’s toner ruins their printer. While the company running out of their basement may have an inferior product, the large generic company probably has a very safe prod

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ct. Let's go to the extreme and say after using a generic toner cartridge 10 times you get a problem and it ruins your printer. The cost is still cheaper to go out and buy another lost leader updated printer with even more features. O

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

so I'm on to their practices and so are other people, what can the name brand printer companies do now. They are very smart people and have come out with a smart chip for the new cartridges making it harder and more expensive for som

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

eone to copy.

Here I am in my Montreal, with my printing and promotional product company Solutions Ink, listening to my customers everyday asking me for a deal. How can I cut my cost? There are no free lunches out there. Sure we can

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

witch the brand of paper, use a cheaper press, or combine your order with someone else’s. Something's got to give; odds are you'll get an inferior product, a worse delivery date or a product that won't handle your purposes. Budgets ar

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

fine and all these consequences are acceptable as long as you know your options upfront. Deal with a reputable company who can explain the differences in price and why there are these differences. For the promotional product choices

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

the bulk of the items are coming from China. Even in China there is inferior quality, good quality and exceptional quality. Find out what your getting and what guarantees the company selling you the merchandise offer. Wearing a t-shi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t, then seeing it fade or disintegrate after one washing is not what you were expecting when you saved one dollar on the shirt and were counting on a medium term exposure for your company brand. Worse the negative quality will impact

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

reatly on this customer's quality expectations for your product.

Nothing is for nothing everything is very calculated these days. Whether it is real deals say a pharmacy chain that offers Coke at a great price but limits you to 4 bot

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

tles. They know that the time and effort you put in to this lost leader purchase will end up more than 80% of the time leading you to buy one if not many other items at the same time at much better margins. Think a deal is too great,

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

hances are that it is. If you are unsure compare, shop around and ask those with a higher price why this is so.

If you need help or have any questions drop me an email at steve@solutionsink4u.com.

Steven Schneidman
Solutions In

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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