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Digg It - Positioning Your Business Globally For 21st Century Success
The U. S. Department of Defense (DOD) owns and
operates the Global Positioning System (GPS),
including 24 satellites, each orbiting the earth every
12 hours, as the graphic above illustrates.
GPS, a navigational system, computes t
GPS, a navigational system, computes t
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
he position
and velocity of things in a highly detailed, three
dimensional way.
The GPS costs $400 million annually, and it is essential for our national defense.
Civilian GPS usage is increasing rapidly. For example, many newe
The GPS costs $400 million annually, and it is essential for our national defense.
Civilian GPS usage is increasing rapidly. For example, many newe
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
cars and boats have GPS navigation
systems to show where you are, where you want to
go, and how to get there.
There are hand held GPS devices, too, priced around 100 dollars.
Let’s apply this GPS principle—positioning--to your
There are hand held GPS devices, too, priced around 100 dollars.
Let’s apply this GPS principle—positioning--to your
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
business.
How broad is your present market positioning? Local, regional, national, international or global?
What are your Business Plan goals? In what direction, and at what velocity, are you moving toward attaining your 21st C
How broad is your present market positioning? Local, regional, national, international or global?
What are your Business Plan goals? In what direction, and at what velocity, are you moving toward attaining your 21st C
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ntury business goals? And how are you getting
there (strategies and tactics)?
In most cases, your business should be moving toward a global position.
Why limit your business to a neighborhood, town or city, region or just one na
In most cases, your business should be moving toward a global position.
Why limit your business to a neighborhood, town or city, region or just one na
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
tion? In the 21st Century,
that’s neither necessary nor desirable.
Everything moves and happens much faster in the 21st Century. Now is not a time for dithering slowpokes, indecisively whiny people, and those clinging to, and liv
Everything moves and happens much faster in the 21st Century. Now is not a time for dithering slowpokes, indecisively whiny people, and those clinging to, and liv
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
ng
in, the past (specifically, the 20th Century).
Brian Tracy says that knowledge doubles and triples every two to three years. If you don't keep on learning, you will know less and less of total available knowledge as each new da
Brian Tracy says that knowledge doubles and triples every two to three years. If you don't keep on learning, you will know less and less of total available knowledge as each new da
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
y
dawns.
"The global society demands the latest information anytime, anywhere, using any device. Mobility is the key," says Stratton Sclavos, CEO, VeriSign.
Yet many snoozing people ignorantly and erroneously claim that everyth
"The global society demands the latest information anytime, anywhere, using any device. Mobility is the key," says Stratton Sclavos, CEO, VeriSign.
Yet many snoozing people ignorantly and erroneously claim that everyth
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
ng is just the same as 100 years
ago, preferring just to market locally, as they always
have done.
What a shame when tradition, provincialism and/or xenophobia (fear of foreigners), and myopia limit or impede great global busines
What a shame when tradition, provincialism and/or xenophobia (fear of foreigners), and myopia limit or impede great global busines
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
s possibilities.
In the book "The Lexus & The Lemon Tree," the author, Thomas L. Freidman, recalls being in Japan, attending a major corporate event and riding on a new high speed train.
While riding on the train, he read a newsp
In the book "The Lexus & The Lemon Tree," the author, Thomas L. Freidman, recalls being in Japan, attending a major corporate event and riding on a new high speed train.
While riding on the train, he read a newsp
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
per, which
reported on a small incident in an ages old, petty
feud between Palestians and Israelis over ownership
of just one lemon tree.
Absurdly enough, we live in a world where some invest their time and talent in the high qu
Absurdly enough, we live in a world where some invest their time and talent in the high qu
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
lity, highly
automated, products--while others waste their
time in petty, unresolved squabbles over a single
tree.
Position your business globally. "Think Big. Live Large," says "The Donald" (Trump).
After years of research, au
Position your business globally. "Think Big. Live Large," says "The Donald" (Trump).
After years of research, au
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
thor Steve R. Covey wrote
"The 8th Habit: From Effectiveness To Greatness."
The 8th Habit doesn't replace his book, "The 7 Habits Of Highly Effective People." Rather, it takes people already proficient and effective in all seven
The 8th Habit doesn't replace his book, "The 7 Habits Of Highly Effective People." Rather, it takes people already proficient and effective in all seven
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
habits to their next
level of excellence, which is greatness.
While the 20th Century required lots of physical work, 21st Century work provides increased opportunity to gain long term fulfillment, to experience passion, to contrib
While the 20th Century required lots of physical work, 21st Century work provides increased opportunity to gain long term fulfillment, to experience passion, to contrib
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ute to
society, and to develop higher levels of human genius as
a "Knowledge Worker."
This requires a "new mindset and a new skills-set," Covey explains.
In the 8th Habit, you discover why you're here on planet earth, how to ex
This requires a "new mindset and a new skills-set," Covey explains.
In the 8th Habit, you discover why you're here on planet earth, how to ex
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
ress this "why" as your personal passion,
"finding your voice while inspiring others to find theirs," as
Covey describes it.
In the 20th Century, only 20 to 30% of value added goods and services came from knowledge work.
But in t
In the 20th Century, only 20 to 30% of value added goods and services came from knowledge work.
But in t
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
he 21st Century, 70 to 90% of value added goods and
services come from knowledge work, which unleashes and
utilizes human potential.
The choice here is yours. Move your mind into the 21st Century and succeed or stay stuck in the
The choice here is yours. Move your mind into the 21st Century and succeed or stay stuck in the
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
0th Century and fail in business.
Determine your business global position now--and where you will take it in the next three years. Rewrite your plans to capitalize on 21st Century opportunities worldwide.
Don't leave yourself behin
Determine your business global position now--and where you will take it in the next three years. Rewrite your plans to capitalize on 21st Century opportunities worldwide.
Don't leave yourself behin
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
d in the previous (20th) Century.
Remember the movie "Kate & Leopold?" Leopold was a royal person from another era, unable to comprehend modern times. He fell in love with Kate, and they went back in time together, living happily
Remember the movie "Kate & Leopold?" Leopold was a royal person from another era, unable to comprehend modern times. He fell in love with Kate, and they went back in time together, living happily
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ever after in the past.
That kind of stuff happens only in the movies. You don't get the option of living in the past. You can't return there, as Kate & Leopold did.
Your only choice is to position yourself globally into the future
That kind of stuff happens only in the movies. You don't get the option of living in the past. You can't return there, as Kate & Leopold did.
Your only choice is to position yourself globally into the future
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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