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Have you read anything in the news lately about childhood obesity, Jose Canseco and steroids, or fat free foods? Where is the truth in any of that?

If only we lived and shopped in a pure w

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

orld where labels told the whole truth and nothing but the truth. But while consumers rely on labels to make wise nutritional choices, food manufacturers use labels to sell their product. R

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

member when we used to read the label before making an informed purchase decision.

The two functions of a label -- providing accurate information and enticing someone to buy the product -- con

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

lict and send mixed messages.One the one hand we read buy me and on the other is this product good for me?

Labels can be misleading, especially if you don't learn to read between the lines and

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

examine the fine print. today's labels are very complex with statements that make claims or tout benefits that may not be true.Knowing what the words on the label really mean is a big step in l

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

arning to make nutritious and the right choices at the supermarket.

Through the years, the Food and Drug Administration (FDA) has attempted to make sure that the food products made available

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

to the American public are safe for consumption. For most, the likelihood of suffering a food or drug related illness is remote. That was until bio-terrorism threats reared its ugly head.

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

Yet, for those with specific food allergies or unique health conditions, proper labeling on products is imperative in order to avoid potentially dangerous situations. The addition of supple

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ents and additives to food products poses another risk to consumers if it is discovered that the substance in question is harmful. It is therefore extremely important that consumers are made aw

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

re of specific dangers associated with food and food products, through accurate labeling, published warnings and their own investigation. Think about all the food products lately that have bee

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

recalled due to mislabeling at the manufacturers.

Here are a few popular product statements to consider:

No sugar added or low carb The FDA has rules about labeling claims that specificall

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

bar the use of "low" such as low-car yet it has not established a standard for "low" for an ingredient or nutritional element (such as the standard for low fat)... So claims of low-carb on l

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

bels right now are actually illegal.

No MSG MSG is sometimes hidden in food with labels that say "No Added MSG" and "No MSG." Find out more at http://www.truthinlabeling.org/index.html

G

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

t Milk? Well, is it really all its cracked up to be? The latest claims are touting drinking milk as a way to lose weight. See http://www.stoplabelinglies.com/ and decide for yourself.

100

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

% natural! Natural what? A product label will state: "made with 100% natural ingredients," or "made with 100% organic ingredients." The "100%" claim often refers to one or two ingredients, whi

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

h are "100% natural" or "100% organic" even if other ingredients are synthetic. So the bottom line is what is "natural" when it describes a product?

"Unscented" Yeah right, ever use any of the

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

e products? That unscented product is many times worse that the scented variety. Anyway unscented is a misnomer -- it does not mean "without chemical fragrances." If an item is labeled "unscen

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ed," it may contain a masking fragrance (which is a chemical fragrance designed to "block" the smells of other chemicals in the product) and additional toxic chemicals.

So the question remains

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

-- When is a product packaging misleading in its descriptions and are the manufactures deliberately deceptive? No one knows for sure. Let the buyer beware! It's up to you the consumer to read t

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

e labels and make an informed decision as to the true benefits of a packaged product. Remember most products carry an 800 number on the package thatyou can call and ask about the product itself

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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