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Exhibiting at trade shows can be a cost-effective way to generate business, whether you are a new entrepreneur or have been in business for y

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ears. Some exhibitors, however, do not experience the success of others. The success of the exhibitor is the responsibility of the exhibitor,

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

not the trade show organizer. The organizer's responsibility is to promote the show, fill the exhibits and fill the show with large numbers o

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

visitors. Being at the right show for your business is the first step. Attracting visitors to your exhibit is the next step and may be a cha

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

lenge. Once the visitor is there, getting them to buy your product or service, or agree to a future contact is another challenge. Bring to mi

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

d a time when you either participated at a trade show or were a visitor at a trade show what attracted you to an exhibit, and what turned you

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

off?

Here are 5 success tips that will assist you in enhancing your experience as an exhibitor at your first or next trade show.

1. Seatin

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

. Sitting on a barstool will keep you at eye-level with most visitors. Avoid chairs at regular height as it creates a sense of distance betwe

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

n you and your visitors, thus breaking rapport with them.

2. Create gender balance. Balancing the number of men and women in your exhibit wi

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

l help ensure your visitors feel comfortable during their visit. An exhibit staffed by all men or all women may not be as inviting to the opp

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

site sex. In addition to gender balance, when possible, have different ages of staff at your exhibit to ensure that visitors can relate to th

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

e staff at your exhibit.

3. Less is more when it comes to displaying your literature - it is better to replenish your materials frequently t

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

an have a disorganized surplus at any one time. Large piles of flyers or show-special handouts may appear to some visitors that no one has ta

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

en an interest in your materials. Store large quantities of your handouts and flyers under your table and only display short, smaller piles a

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

any one time.

4. Offer carry bags. Many visitors collect a multitude of samples, brochures, and business cards during the show. Offer them

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

carry bag that displays your company logo. Not only will you appear as the hero for giving them a handy carry bag, you will also have your n

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ame/logo displayed at the show while people carrying your bags are browsing the other exhibits.

5. Use a photo. Put a head-and-shoulders pho

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

o of yourself or a photo of your product on your literature. These photos will help visitors remember you when they browse through your mater

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

als at a later date. Many visitors collect a multitude of flyers and brochures during the show and when they get back to their office, they s

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ft through each piece, usually tossing away what they don't need. Having your photo on your materials will help them reconnect with you again

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Most of the American citizens believe in the Federal Trade Commission’s original mission, although having seen the truth and reality of the Federal Trade Commission’s ten-year delay on the changes to the franchise rule and the way they conduct themselves, do we really need the franchise rule at all?

It is crucial for you to be able to anticipate different types of questions that may come up in an interview. This article categorizes them into three different types.

Every one of us, in reality, has two people inside: The person we are today and the person we can become tomorrow and in the future.

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