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YES-- it is true that Networking is an art that must be mastered. However, for those of you that are new to the networking game and the art of mastering it, please READ ON. While you do not want to be in a position at social function of hanging with the same person all

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

night, if you really want to make your network work for you, there are some surefire tactics that you must employ. Networking is much more than simply handing out your business/calling card and moving to the next ‘target’ in the room. I am always so surprised by the num

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

er of people that exchange business cards and do not take advantage of the possibility of creating an instant marketing campaign.

They hand over their business card, say a few words and move on without leaving an impression that would inspire you to tell others about t

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

hem. Get away from the fallacy of believing that networking is about who you know. Master networkers know that the true power in your network is really about WHO KNOWS YOU! Learn to engage in meaningful dialogue with others and you will rapidly multiply the dispersion

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

f your message. Going home with a pocket full of business cards is no indication of how strong your network is. You must implement strategies that will not only facilitate building a good network of people that know you but also create solid alliances with others.

Belo

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

are 5 strategies that have helped me grow personally, professionally and take my businesses to new heights! Try one, two or all of them and be sure to drop me a note and share your success story. I would love to feature it in my next newsletter.

-GRAB their Attention

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

and Make’em Want to Listen!
Master your 30-second introduction! You must have something to say and know how to say it quickly and with impact! If you do not have the ability to articulate the brand you call you, get it in order before your next network mixer. Ther

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

are three simple steps to creating a 30-second introduction. Don’t miss the opportunity to have people know who you are by being unprepared to get their attention. If you missed my article last week, drop me a note and I’ll get it to you ASAP.

-Business/Calling Card B

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

zzzzz!
Put your business/calling cards to work for you! Business/calling cards are at the heart of the first introduction that you make with others. Ensure that your business card serves as a true marketing engine for you. Take the time to design an impressive car

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

d with a tagline or message that will get attention and make people want to contact you. Try using the front and back of the card to get your message across, however do not cram in too much information - leave some "white space." Business cards with visual clarity are m

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

re likely to be read AND kept for future reference.

-Use Reverse-Networking not Empty Dialogue!
Don’t waste your time or anyone else’s with fruitless conversations that lead to nowhere! After giving your 30-second introduction, spark a dialogue that shows you hav

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

a true interest in understanding what it is that person does. This works much better than simply exchanging business cards and talking about yourself the entire time. Learn to ask probing questions-- something as simple as “So tell me what it is that you do” and follow

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ing it up with “Hmmm, that sounds interesting, tell me more” is enough to initiate a meaningful not empty dialogue. People love it when you truly take an interest in what they have to offer. Besides this creates a memorable experience and when you contact them AFTER the

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

event, you will have plenty of focused and dedicated time to really talk about what you do. It’s a reverse networking tactic that has not only helped me build a network of people that know me but create some very meaningful alliances with others as well.

-Use the ‘Powe

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

of Introduction’ to Extend that Buzzzz about You!
Take advantage of the “Stick and Move” strategy to create more buzz about you! Now that you understand and know something about the person that you just met, introduce them to someone else in the room that you know.

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

Not only will you make a memorable (stick) impression, but it also allows you to make a brief introduction and keep it movin’. If you are a lone ranger and do not know anyone else at the event YET, let the person know that you will be following up with them in a few da

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

s because you have a colleague that you would like to introduce them to. Now….you are really starting to have people know WHO YOU ARE and creating alliances with others as well.

-Implement a Follow-up Campaign!
Get people to really know who you are! If you find t

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

at you are handing out plenty of business/calling cards but your phone isn’t ringing – there could obviously be several factors that contribute to this. However, one may very well be that you do not have an effective follow-up strategy – if you employ one at all! Follo

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

wing up with those that you meet is imperative and may very well be the one strategy that gets you closer to your ultimate goal. Do not make a big deal out of follow-up. This only leads to procrastination and no follow-up. A quick and simple email a few days after the

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

vent just to express your pleasure in having met and extending an official invitation to keep in touch. That’s it! Now you have started to establish an open AND welcomed relationship that could blossom into something at the NextLevel – whatever that level may be for you

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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If you're wondering whether to start taking surveys for cash, you should probably ask some seasoned survey takers to see how much they really earn. Survey companies will always boast with the highest-payout surveys that they offer, skipping the reality of mostly low-pay surveys sent in irregular time intervals.

An ebook to assist you in your quest to open a bakery of your own. Learn from a 50+ year veteran of the bakery trade who has worked in just about every position within the bakery.

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