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'Word of Mouth' is still one of the most effective marketing techniques, online or offl

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ine.

Joe arrives at your website and he likes it. In fact, he'd like to tell Fred abou

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

t it. It's just the thing Fred's been looking for. What if Joe could recommend your web

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ite to Fred by sending him an email straight from your website?

Well, he can...if you

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

have an 'email to a friend' script installed on your website.

There are many free scri

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

pts that will do this for you. But the one I found easiest to install is a script devel

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ped by William Bontrager, called 'Master Recommend'.

This one was easy. I had it worki

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ng on my second attempt.

You can see this script in action at: http://www.freezineweb.

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

com/index.html

Basically all you have to do is (1) configure the cgi script and upload

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

it to your cgi bin, (2) create a new web page with a form that is linked to the cgi scr

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ipt on your server.

You can download Master Recommend at: http://willmaster.com/master

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

/recommend/mr.pl?v=zip

To get a detailed explanation of how to install it, visit: http

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

//www.willmaster.com/master/recommend/MasterRecommend manual.html

This script will eve

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

n send you a copy of your visitor's message (it's useful to know what your visitors thi

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

nk about your website).

If you prefer not to have anything to do with cgi, there's a m

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ch easier way of putting 'email to a friend' on your site.

Thetellafriendnetwork.com h

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

as a program that is hosted on their site. Installing it is as simple as pasting some H

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

TML code into your web page. Your visitors will be presented with a simple form where t

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ey can enter up to three of their friends' email addresses.

You can add this service t

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

o your website at the following URL: http://www.thetellafriendnetwork.com/addasite.htm

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggit.org.ua/article/30057/diggit-Word-of-Mouth-Marketing.html">Word of Mouth Marketing</a>

BB link (for phorums):
[url=http://www.diggit.org.ua/article/30057/diggit-Word-of-Mouth-Marketing.html]Word of Mouth Marketing[/url]

Modern Nurse Magazine, leading online nursing magazine for the new generation nurse, releases its November issue featuring the portrayal of nurses in the media.

A summary of the financial benefits companies can realize by taking the initiative toward becoming more environmentally responsible.

There are few things restaurateurs find more satisfying than watching their tables fill up with familiar faces. Repeat customers, the kind that keep coming back for birthdays, anniversaries, or just to grab a quick bite on a Friday night, are crucial for the success of any restaurant. According to global management experts Bain & Co., repeat customers spend 67% more than do new customers. Thus, it is not only personally satisfying to see familiar faces return to your restaurant, but financially rewarding as well.

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