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  • Digg It - Introvert's Guide to Successful Network Marketing

    Does the idea of selling scare you?

    Are you annoyed when you receive calls from complete strangers trying to interest you in the latest ground floor product or business opportunity?

    So do I. That's because you and I belong to the 85% of the populat
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ion who hate being sold to.

    And if we hate being sold to, why would we want to inflict it on others by becoming network marketers ourselves? After all, the very crux of network marketing is sales, isn't it?

    Not if you believe network marketing expe
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    t Michael Dlouhy. He is a 26-year industry veteran who has made it his business to spread the message that network marketing is NOT about sales.

    What is network marketing about if not sales? Apparently, it's about people. I bet you have never
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    heard any network marketing company tell you this. What they probably told you was that the big money was to be found in recruitment (the business opportunity) rather than sales of the products, how to put together your list of 100 names, and how the
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    compensation plan would help you make money fast. That puts us introverts in rather a tight spot, because we don't like selling, and we don't want to risk rejection or jeopardizing friendships to make money. The result is that after maybe 6-12 month
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    , we find ourselves with dwindling leads, few sales and even fewer downlines. No wonder we think network marketing is best reserved for the extroverts and natural salespersons.

    The key here is self-understanding, knowing what works for you as an int
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    overt, and then using that knowledge to market your products and business opportunity differently. You don't have to force yourself to put on a false front to succeed in network marketing. No one is going to be convinced anyway, and you are just givi
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    ng yourself unnecessary pressure.

    In other words, if you are an introvert, don't try to operate like an extrovert. It's not you, and your prospects will know it. What you need to do is to turn your personality into a business advantage. To do this,
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    ou need to know your strengths, find your own comfort level and work from there.

    For example, I am highly uncomfortable opening up in a group environment. My strength lies in one-on-one conversations. Going one-on-one puts me at ease and allows me t
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    give my full attention to the person I am with. When I am at ease, the pressure is off and that puts me in a relaxed and confident frame of mind, just what I need to build a good relationship. Work from your natural strengths, and you can market mor
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    successfully. It won't feel like selling (if that's what is holding you back). Your focus would instead be on the person you are sharing your product or business opportunity with, and how you can help him meet his needs. That's a win-win for both of
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    you.

    What if your preference is not to have any face-to-face contact? Can network marketing still work for you? Yes, if you use the right Internet marketing techniques. The Internet has such a wide reach that you can potentially reach thousands of
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    eople seeking your product or business opportunity – if you know how to find them. Again, remember that different marketing techniques work for different situations. Experiment until you find what works best for you.

    Here are some suggestions on how
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    to get started in marketing your business online.

    First, you need to ask yourself who you are trying to reach. Are your prospects extroverts or introverts? According to research, introverts make up 25-40% of the population. That's a sizeable percent
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    age. Make sure your marketing efforts contain something for everyone. For introverted prospects, their preference (like yours and mine) would probably be an arm's-length approach that gives them time to think and consider their response and get back
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    o you when they are ready. Asynchronous methods like emails, ebooks, information DVDs and CD-ROMs would work well. Your extroverted prospects, on the other hand, would respond well to phone calls, tele-seminars and the standard excitable sales letter
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    peppered with action words in caps, bold and highlighted yellow that tell them to whip out their credit cards and take action NOW.

    Secondly, whatever your prospect's personality type, there is one thing you can do that is practically guaranteed to a
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    ttract prospects to you without you having to chase them down. It is the content of your website. Put together a site with a professional look and feel and fill it with pages of high quality content that provide just what people are looking for on th
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    Internet, and you will see your site rankings rise and enjoy an increasing number of hits. If you do it right by working with (rather than against) your personality, don't be surprised if some of these visitors eventually become your customers or do
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    nlines.

    The bottom line is: being an introvert doesn't mean you can't do network marketing or sales. You just need to find your own unique way of doing it. Be comfortable and natural in the way you reach out, and you will attract success more easily


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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