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Networking for yourself is important for building relationships that will carry into your personal and professional life. At the same time, it’s also important to focus on networking just for your employer.

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

The relationships you build for your company will be ones you can carry with you from job to job. Treat every relationship you build carefully. No matter what company you work for, you will find it valuable t

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

have some of these people in your network.

Attend Industry Events

Depending on your role within your organization, you may have to attend trade shows or other industry events to either generate lead

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

or build awareness for your company. Even if you don’t have a sales or marketing role, it’s still good to attend these events to represent your company.

Some people may have to represent their company at a

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ooth while others may just need to walk around the event and talk to people. Treat these events like any other networking event. Instead of focusing specifically on your personal elevator pitch, focus more on

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

your pitch for your employer.

When you meet people, mention what you do for your company, explain what your company does, let people know what you need for your company (i.e. new customers, partners, etc.)

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

nd ask people how you or your company can help them.

Your company elevator pitch will give you good practice for when you need to use your personal pitch. Either way, it’s good to have more than one elevator

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

pitch ready because you never know who you’ll be talking to at an event and whether you’ll want to talk about your company or yourself.

The people who you build relationships with for your company will be im

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ortant people to have in your Rolodex. If you maintain a good relationship with these people, you should be able to keep them in your network no matter who your employer may be at the time.

If you have a sal

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

es role and you move over to a competitor or a company within the same industry, your contacts may be very valuable to your new employer. If these relationships don’t carry over as clients, it’s still importa

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

t for you to try to nurture some of these relationships so they can remain in your network.

Generate Leads, Sales, Awareness

If you have a sales role within your organization, most of your networking

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

will be focused on generating leads or sales for your company. If this is the case, networking will be a very important part of your job.

You will need to be an effective networker to generate leads or sales

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

for your company. Spend time understanding your target market and do your research on where to find these potential customers.

By having a good understanding of the networking organizations and events locall

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

y, regionally and nationally, you will have a starting point of where you can go to meet the right people. Not only will you meet potential customers but you will also meet potential partners and good contact

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

.

Some of the people who you will meet will be able to introduce you to potential customers. You will also have to use your own network to get referrals or introductions to prospects. Whatever method you use

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

to target your prospects, networking is a great strategy that can help you generate leads or sales.

If you don’t have a sales role within your organization, it’s still important to represent your company whe

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

attending events or talking with others. You are merely generating awareness about your firm when you mention it in conversation.

You are indirectly selling your employer to others just by talking about it

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

with others. At the same time, the people who you meet will have a better understanding of your current role and how it fits in with your set of skills.

When talking with others, you may offer to connect the

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

e people with others within your organization. You may end up generating a lead for a salesperson within your company, which will make you look favorable to your employer.

Final Thought

When you netw

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

rk, you need to focus on your goals and put your time and energy toward reaching those goals. Whether you’re networking for yourself or your employer, you need to make sure you’re focused when you meet others

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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he person in charge of ordering office chairs is usually in charge of a lot of other equally mundane projects. The office chair is not at the top of their priority. As long as it meets the budget and their boss agrees on the color, you have a chair. No concern of style, or comfort or even safety.

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