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  • Digg It - Are You a Hunter or a Farmer?

    Farmers, as opposed to hunters, must be much more patient. Rather than waiting for a day or two to bring home the bacon (or venison), a farmer must wait an entire season to bring in the bread. However, where as the hun
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ter must go back out and hope he didn’t shoot the last of the game available (or scare them all off), the farmer can replant every year and get a whole new harvest.

    In network marketing, there is a technique that is oft
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    en passed on from upline to downline called the 3-foot rule. What this means is that anyone within 3 feet of a networker should hear about their business and products. The idea is that the networker can’t find prospect
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    s unless they are talking to people and they should never assume which people would be interested in their business and which wouldn’t. Therefore, talk to everyone and let them make the decision themselves. This is the
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    hunter approach to prospecting.

    As a hunter goes out in search of their prey, the networker goes out in search of the next distributor or customer. The hunter is not selective in their target and does not concern them
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    selves with what will be available the next time they come out. In the same way, the networker does not consider the impact their approach will have on future prospecting efforts. The networker only considers the immed
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    iate future in their desire to find a good prospect right away. The hunter approach is wrought with problems and often leads to extinction of prospects.

    Jillian Middleton of www.savysponsoringstrategies.com put it well
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    in her newsletter when she said this about who loses with this approach.

    · The networker loses because he's turned off the person he's trying to interest.

    · The person he alienated loses because they think their
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    experience is because MLM is bad rather than a misguided process.

    · [Other networkers] lose because once again MLM gets a tarnished name.

    While this may seem like the only way to build a business if a networker doe
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    sn’t want to talk to their warm market, there is a better way if long term results are what’s desired.

    The network marketing farmer is much the same as a real farmer. The farming approach to prospecting requires the ne
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    tworker to plant seeds, cultivate, and then harvest.

    How is this done? By creating and building relationships. Network marketing prospecting should focus more on what the networker can do for the “prospect” in terms co
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    mpletely unrelated to the networker’s business or product.

    There is a philosophy taught in a very popular networking organization called Giver’s Gain. By giving out unconditionally, the person will gain more in the lon
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    g run. If the networker looks for opportunities to help others and truly does so from a place of giving with no intention of what they will gain, then they will gain though it may not be from that individual or from whe
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    re they would expect. Here’s an example.

    Jane goes to the park with her children and sits on a bench while watching them play. Another mother, Kate, joins her on the bench and a conversation about the weather and chil
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    dren ensue but Jane doesn’t talk about her business other than in passing. Jane and Kate begin meeting regularly at the park. One day Kate mentions how she has an important appointment to go to but can’t find a sitter
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    and she is very worried she will miss it. Jane volunteers to help out. Kate is very grateful. Three months later, Kate introduces Jane to one of her friends that is looking for a work-at-home business. Kate’s friend
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    becomes one of Jane’s best distributors.

    This is just an example of thousands of different ways this could potentially take place. In this example, the chances are slim that Jane would have ever met Kate’s friend if sh
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    e had decided to push her business on Kate. Instead Jane looked to build a relationship and sought out ways she could help Kate without expecting a return.

    When we become farmers, we go to parties, networking events, s
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    ocials, activities and all the other events that take place in our lives with the goal of making a new friend. Making these friends is the act of planting the seeds. Developing, or cultivating, the relationship while f
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    inding ways to give is the next step. Harvesting is simply accepting the results of our efforts. Doesn’t that sound a lot more fun than worrying if you might turn someone off by your presentation?

    Let’s all be farmers


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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