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The outsourcing industry in the Philippines is usually associated with call centers. W

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

hat is little known is that companies in other industries are providing alternatives t

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

working long nights in call centers.

"Outsourcing companies," as they are summarily

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

called, find their homes in the two largest metropolises in the Philippines - in Manil

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

and Cebu. The Philippines has been cited by a recent survey by Columbia University a

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

capturing 30% of the outsourcing market, second only to India,

It should be noted th

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

at while some companies have their offices in so-called Information Technology Parks a

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

d commercial buildings, quite a number are more down-to-earth, opting to hold offices

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

n rent-to-own apartment buildings or in converted houses inside residential subdivisio

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ns.

Outsourcing companies differ vastly from call centers, if only for the office hou

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

s, but this is not the only point where they differ.

Call centers operate 24/7 while

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

utsourcing companies generally operate Philippine office hours, from 8AM to 5PM, Monda

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

y to Friday.

While call centers pay their employees to appease irate customers or sel

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

products, those working for the outsourcing companies run the spectrum of (a) writing

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

editorial for niche publications, (b) bidding on keywords as Google adwords experts, (

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

c) promoting websites as Search Engine Marketing specialists, (d) web programming, (e)

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

web designing, and (f) medical transcription. The most recent addition to the landscap

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

is the back-end of hedge funds.

Unlike in call centers where call queues make it nec

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

essary for a 24-hour shift, communication requirements of outsourcing companies can be

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

sufficiently addressed through email correspondence and the occasional conference call

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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