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All professional speakers who "wow" their audiences have one thing in common: P-A-S-S-I-O-N!

A public speaker can have the best information, the best voice, and the best Powerpoint presenta

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

tion on the planet, but without passion, the speech will fall flat every time.

Every speaker is a motivational speaker. It doesn't matter if you're talking about finance or personal growth

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

- you need to ignite your audience and get them excited about your subject. And the only way your audience will become excited is if you're excited. Inspiration begins with you and your own

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

feelings. You'll never succeed as a speaker unless your topic gives you an adrenaline rush.

The World's Best Speakers

What are some of the characteristics of a great public speaker? The wo

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

rld's best speakers are natural and human. They're dynamic, but they're not over the top. They use visuals and Powerpoint presentations, pictures, graphs, videos, and music when it's appropr

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

iate, but they never use these elements as a crutch. The most important part of the presentation is always the speaker - the human being speaking head to head and heart to heart to other hum

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

an beings.

The world's best speakers can speak off the top of their heads. They may use notes, but they don't really need them. They look into the eyes of audience members as they speak, an

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

d they may even ask a question of a particular audience member.

The world's best speakers have "colorful" voices. The worst imaginable thing you can do is speak in a monotone voice. Be sure

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

to tape yourself and practice enough that your vocal tone is natural, but also uses your vocal range, becoming dramatic when appropriate. Hire a vocal coach, if necessary.

The world's best

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

speakers tell personal stories, but only when they directly relate to the topic. They also laugh at themselves if it helps to make a point.

The world's best speakers subtly praise the audi

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

nce and empathize with the problems audience members may face.

Get Your Audience Involved

Think of your speech less as a lecture than an experience. You are working with the audience. Even

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

if you're the only person talking, imagine that you're having a dialogue. Whatever you do, don't talk at your audience.

When possible, create interaction. Ask for a show of hands. Ask a co

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

uple of people to share one of their own experiences. Conduct an exercise in the middle of your speech when the audience's attention span may be waning. Ask them to do something surprising l

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ike close their eyes and picture themselves at age 100 offering advice to someone.

Do whatever you can to get your audience involved. This will hold their interest and keep them right there

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

with you and in your corner. They will feel a part of your presentation and will know you sincerely care that they're getting the most out of your time on stage.

Observe Other Speakers

Wh

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

en you watch other speakers, make notes about what you feel they could improve. This will be a blueprint for you as to what to avoid and will make you a much more objective judge of your own

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

work when you watch videos of yourself. Alternatively, note what impresses you about other speakers. Study the best in order to become one of the best.

Always end your speech on a high not

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

e with a call to action. Summarize your points, and incite your audience to get out there and do something great. Make them believe that your ideas will truly help them, and make them believ

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

e they can accomplish what you envision for them. Use a punch line or an inspirational quote as your final word, and give your audience a big warm smile.

If at all possible, make yourself a

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

vailable to speak privately with those who wish to see you after your speech. You never know who might be in the audience. You may get new bookings or leads before you even walk out the door

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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