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One of my speech teachers in college was former Navy Captain, Sheldon Hayden, who ta

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ught me a lot about communicating. He was well suited to the task, having been tra

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ined as one of Dale Carnegie’s first instructors.

He shared with me a winning, thre

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

-part formula for persuading anybody to buy anything. And it has helped me to close

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

innumerable sales.

This simple outline, he asserted, could be used to inform, to pe

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

rsuade or sell, and even to entertain.

(1) First, you make a POINT.

(2) Second, su

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

port that point with EVIDENCE.

(3) Third, repeat the main POINT.

He called it his

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

PEP Formula, and I can tell you from long and wondrous experience in using it, that

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

it certainly lives up to its name. I’ve personally used it to inform, to persuade an

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

to sell, and to entertain.

Moreover, it’s PEPPY, lending energy, coherence, and dy

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

namism to your talks, to your reports, to anything.

If you take a quick moment to r

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

eview the sequence of this article, I promise you’ll find at least one major PEP tal

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

in it.

Many of us use a variant of this unconsciously. If you listen to the most c

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

redible and sincere sounding salespeople, you’ll be able to trace this outline.

Try

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

using PEP in your everyday chats with family, friends, and co-workers.

How’s this

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ne?

Sorry, you can’t go out and play, because:

1. You haven’t eaten your lunch;

2

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

. You haven’t done your homework; and

3. You haven’t cleaned your room.

So, I’m so

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

rry, but you can’t go out and play!

In future articles, I’ll show you some of the m

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

re exciting dimensions of PEP, but in the meantime, try using it at least once a da

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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The increasing use of HD display panels in digital signage networks means content creators must find sources for high-def material.

For me, it all came down to one, simple question: What do you do with a degree in English? How do I find a career that suits me?

There is a paradox to exhibiting in an international trade show. And it has two parts. THE FIRST? It is unique because it is foreign. If it’s your first show, it should be a real adventure. If it’s your umpteenth overseas trip, you may view it as a drag, or look at it as an opportunity to maintain and expand relationships. THE SECOND? It is the same as doing a show in the US.

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