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Have you heard the expression, “all you have is your reputation”? Well it has never been as important as on eBay.

Why?

As you begin searching for items on eBay you can learn a

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

lot about the sellers. You do not personally know them, but you can see how they handle themselves in the business world so to speak by the way they control their auctions.

Ever

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

one is always selling something, but on an auction site it has never been truer. So what do you have over the next Mom, and why should someone buy your teacup instead of theirs?

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ell perhaps their teacup is a little older than yours, or a bit fancier, but what if they were very similar?

There are a few things that may draw you to one auction over another,

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ut in this article I only want to mention one, and that is the feedback. What is so important about the feedback? Let me explain.

eBayers care a lot about feedback. They care a

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

hole lot. And perhaps they should. Really, you are buying something from Joe Blow whom you know nothing about. It is all hearsay.

There is nothing more exciting then finally seei

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

g the postman at the door with your goodie, you run down to grab your package, you run back up to open it, you call in the children to watch, all thrilled to see how perfect it is

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

nd BAM, you look and to your disbelief it is in very bad condition. Your teacup is cracked and looks nothing like it was described.

Your tummy takes a nose dive, your kids look a

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

you like you were a little nuts to be buying that item in the first place, and you just want to scream. Now you feel powerless right? EBay does not have a shopping channel exclus

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ve 30 day money back guarantee, so what next?

Aha, eBay does not leave you helpless though. They allow you to provide feedback on your shopping experience. Well now you have an

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

xperience all right. Here is a tool to bring down the vendor, and hard.

Yes, good old feedback. You can say whatever you want, for example, item purchased arrived in terrible co

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

dition, looked nothing like it was described, was cracked, or took way too long to receive it, or whatever you want. But the vendor will not get a green plus in the rating column,

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

no he will get a red minus and that just may affect his future sales.

Think about this for a minute. If you could choose between 2 vendors, one has very good feedback, with alway

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

positive ratings and the other, well not so good, which would you choose?

I know I would go with the vendor who has the green pluses for sure. At least it gives you some kind of

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

assurance that this person is for real.

People on eBay do not want to be had. They want to buy, yes, but they want the straight up goods on what to expect. There is no pulling t

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

e wool over their eyes here, this is not a game you are playing with the kids.

Even if the item being sold is cheap, it still has to be what it is you say it is and in the conditi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

n you say it is in, or you become a fake, and soon your sales will drop and your reputation will stink.

And guess what, you won’t make any money on eBay. It is this important.

O

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

the other hand, think of how nice it feels when you do something sweet for someone and they tell you how great you are. Well, if you read your customer comments and they are all

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ositive and complimentary that might just give you a little boost, right?

But who really cares about how good you feel, it’s about making money right? This is part of the recipe

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

o making money on eBay. Keeping your customers happy is why they will continue to buy from you. It is that simple.

Trust me, your reputation will follow you, make it a good one

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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