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One of the best and newest tools out there for generating revenue is the Auto-Responder. If you aren't using this tool in your busines

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

s you are *losing money*!

Many times customers arrive at your website but aren't quite ready to buy. They may not buy from you until t

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hey've seen your product more than once. So how do you keep them in your net until they are ready to buy? Auto-responders.

I've outl

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ned the top 5 reasons you should be using this simple tool in your business starting today.

1. CHEAP. Of course this is the TOP reason

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

to use auto- responders. Many times your web hosting company will offer fre*e auto-responders with your account. GoDaddy.com, my fa

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

orite hosting company offers fre*e auto-responders with your paid hosting account; however, the length of the message is limited. Anot

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

her great option is Get Response, they offer a fre*e auto-responder account with unlimited auto-responders and up to 5 follow up messag

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

es. It doesn't get cheaper than that!

2. CONSISTENT. Auto-responders are a wonderful way to consistently remind your customer about

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ou and your product. The best part of the newer services out there like Get Response is that they allow you to send 5 separate messag

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

es and set your own interval. So you can set up 5 messages and have Get Response send them out for you once a week for 5 weeks.

3. EA

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

Y. Auto-responders are easy to use. You plan your campaign, the number of times you want to contact your customer and how frequently.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

Type out your messages in your word processing software, then cut and paste your messages into separate auto-responders and send. It

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

's that easy.

4. AUTOMATIC. The auto-responder, once set up, is on auto- pilot. Your work is done and for the next several messages

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ou'll be contacting your customers without lifting a finger.

5. REMINDER. The best part of the auto-responder is the reminder aspect.

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

Most of us don't have time to call our customers every week but with an auto-responder in place you can remind them about you and you

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

product or service. Frequency is one key to increasing sales.

Did I say Top 5? Okay how about one more.

6. REPEAT BUSINESS. Auto-re

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

sponders encourage repeat business. Once someone is in your system, if they like your product or service they will likely purchase aga

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

in. Auto- responders create a way for you to encourage repeat sales by letting those who have purchased before know you've got a new

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

roduct or that you are running a special.

If you aren't employing this new viral marketing strategy you need to get started today. You

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

r business growth depends on it.

More information and an in-depth article can be found here http://www.strategy-3.com/autoresponder.ht

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Are you looking for a cost-effective way to gain time for income-generating activities, to take a client to lunch or spend time with family and friends? Are you searching for an assistant committed to your business and whose services you can retain for a few hours a month? Sharon Williams describes how working with a Virtual Assistant may be the answer that gives you freedom.

This is part 19 in my series on goals. These can be used in anything from affiliate marketing to real life romance. Please tell others about this series as I think there are things that can benefit everyone in some way.

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