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  • Digg It - Porter's Five Forces Model and Internet Competition

    According to Porter’s Five Forces Model, in my opinion, competition has increased overall as a result of the internet and e-Commerce. The internet and IT has made it possible
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    to both focus on the top and bottom lines and market share is expanded and costs are cut. Many products and services exist just online, major companies have gone online to suc
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    essfully augment the brick and mortar corporations, and the playing field is all the way to edges of cyberspace, wherever that is. We will further evaluate this stepping throu
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    gh all five forces.

    Buyer power is higher when buyers have more choices. Businesses are forced to add value to their products and services to get loyalty. Many loyalty progr
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ms include excellent services that customers demand on-line. Customers want to solve their problems and many times they are more successful on-line than on-phone. Also, we se
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    internet savvy businesses springing up offering more valuable goods and services at lower costs. Now with the advent of eBay, many people are assuming roles as drop shippers.
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    Individuals can have a thriving business selling goods of larger companies without having to carry inventory.

    Supplier power is higher when buyers have fewer choices from wh
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    m to buy. As mentioned earlier, drop shipping has increased the amount of suppliers available. All an individual has to do is form and agreement to sell products for the comp
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    ny. The company takes care of all the logistics. The same is true of associates programs that amazon.com and google.com offer. Associates allow a webmaster to earn money by
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    recommending products from others. This increases supplier offerings.

    Threat of substitute products or services is high when there are many product alternatives. This is dif
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    erent than having many suppliers. Examples of alternatives are exchanging brand names, substituting credit card capabilities, and looking at better values from cheaper sources
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    The internet allows this with the “global economy”. I can substitute my product by purchasing from companies overseas where labor, services and products are cheaper, but of
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    comparable quality.

    Threat of new entrants is high when it is easy for new competition to enter the market. Well, what have we been talking about? Now, small operations can
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    pen shop with less than $10.00 per month and make a lot of money. As inventive as people are, there are always opportunities to do improve a product or service or just create
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    nd sell something new. Recently, many new entrants have made even more money authoring Ebooks that tell others how to do what they did. Rivalry among competitors is high when
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    competition is more intense within industries.

    On-line book stores and catalog companies are an excellent example. Amazon.com and Barnesandnoble.com are very competitive. H
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    wever, there are many also smaller niche affiliate bookstores that when combined take a great deal of market share. They offer even more competition. However, both major book
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    tores have used IT to create value for their customers. These values include associates programs, ease of payment and shipping and many, many others.

    The internet offers aven
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    ues of competition to existing companies and opportunities for start ups. Now businesses can enter the market on-line with few barriers to entry. Porter’s Five Forces Model c
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    n help demonstrate the attractiveness of starting your on-line business. A business person should use the model to identify competition, make a plan, and implement the process


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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