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I have a very pragmatic approach to unsubscribes – the harder I wo

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

rk, and the more value I deliver online, the more unsubscribes I a

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

likely to have.

Now, you may think that is crazy. The more I del

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

iver, the more unsubscribes I will get? You might think it is th

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

other way around – the more and better I deliver, the fewer unsub

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

cribes I will get.

But in reality, the better you are at deliveri

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ng great content and information, the more people will unsubscribe

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

In fact, if you are not getting some hate mail from time to time

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

you probably aren’t pushing your list enough. You see, I push my

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

list. I ask them why they haven’t taken action. I want to know

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

hy they haven’t started making money online.

And I don’t want to

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ear excuses like, ‘my niche is no good’ or ‘I just don’t know what

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

to do’ or ‘nobody will help me’. Look, you have to put in the wo

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

k, you have to sweat a little. And I don’t like it when people wh

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ne about how they can’t do it.

The only reason someone can’t do i

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

t online, if the can read and write and have access to an internet

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

connection, is because they aren’t trying hard enough, aren’t work

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ng hard enough, or have failed to get enough of the right informat

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ion.

Are you struggling with something online? Get help. Find so

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

eone who has done it before and pay them to teach you how to do it

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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