Digg It - Internet and Businesses Online

“Manners are made up of trivialities of deportment
which can be easily learned if one does not happen to know them;”
-Emily Post

While Ms. Post’s advice about the appropriate dress for a butler in a well-appointed house and the

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

rules of conduct for a d?butante are hopelessly outdated, good manners still count. Without a doubt, email is an efficient and cost-effective way to build and maintain relationships, whether with your organization’s supporters or with you

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

r own nearest and dearest. But those relationships will be stronger and healthier if you heed the do's and don’ts of polite email society – they’re simple and apply in equal measure to both groups.

Out of inbox, out of m

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ind? Gaps in communication for prolonged periods are a sure way to let a relationship fizzle out. Email lists that have been left idle for extended periods of time tend to have lower response rates (I don’t recommend testing this!

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

). Unless you are actually trying to ditch a wearisome ex, it's best to maintain regular contact with your supporters, just as you would with friends or family, even if that requires some creativity and legwork when the content is not abun

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

dant. But be sure to maintain integrity – always instill your messages with some value because...

…no one likes a town crier. Do you know someone who forwards emails indiscriminately? Be it a CNN news alert (

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

that you receive yourself, thank you very much), a chain letter promising good fortune to those who pass it on to seven spirited women, or a cartoon featuring singing Matzo Men, these e-town criers want to be the first to spread the news. <

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

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nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

time your recipients will take out of their busy lives to read it.

Keep it simple. It is important to keep your messages simple and clear. No legalese, no insider jargon, no buzzwords, and no policy

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

wonk language, please! Words like “churlishness” and “pernicious” belong on GMAT study guide, not in email communications. No one wants to read an email about "H.R. 4526 bill to extend the discretionary spending limits through fiscal year

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

2011, referred to the Committee on the Budget, and in addition to the Committee on Rules for consideration of such provisions as fall within the jurisdiction of the committee concerned." Rule of thumb - write the email to your supporters a

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

s if you were writing it to your mom.

Sometimes email isn’t enough. Email is an excellent medium to maintain contact with college buddies scattered across the country, busy board members, in-laws, and online

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

advocates. But even the most vivid and eloquent email communications are not a substitute for an old-fashioned phone call or (gasp) in-person meeting.

Look for opportunities to connect with online supporters. Invite your e-advoc

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ates to attend a press conference or volunteer at an event. They will appreciate being asked, even if they cannot make it, and those who do show up will be that much more committed to your cause. To ensure a better turnout, ask for RSVPs,

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

thank the signups, and send them a reminder message. Lastly, make sure that it is easy for participants to get to the location (don’t you just love it when your friends include a Google
Map link?).

Who manages your

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

inbox? If you're in charge of your organization's online program, I hope you have an answer ready. You work very hard to cultivate a personal relationship with supporters and donors, so don’t jeopardize it by ignoring their emai

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ls to you. If you never respond to that cousin of yours (or it takes you weeks to do so), you might not get a holiday card this year. The same applies to your donors and activists. It's like that sign hanging in your dentist's office say

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

s, "Ignore your teeth and they'll go away.”

Mind your manners. Mom taught you right. Being polite is not about snootiness - it is about respecting others. Whether a donor contributes to your cause or a f

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

riend invites you to a happy hour, say "thank you". If you have to bombard your list members with a higher than usual volume of email messages, it's best to acknowledge the flood of communications, explain why you're sending so many right n

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ow, ask them to have patience with you, and thank them for their support. And if you are over the age of 16, please use proper grammar and capitalization, don’t spell words phonetically, and don’t abuse the abbreviations, KWIM?

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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