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That seems kind of counter-intuitive, doesn’t it? Because generally once

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

someone is on your email list, and you are email-marketing, they no longer

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

need your article, right?

Well, sure, in some sense, I guess. But I don

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

’t think that is necessarily always the case. I often get emails from buy

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

rs on my list, indicating that they have read several of my articles, and

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

appreciate both my emails and my articles. So I wonder if the combined im

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

pact of seeing my articles and reading my emails influences their decision

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

to buy from me.

You see, I am a very small fish – I just got started a fe

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

w months ago, but I am already making a full time income – well, the botto

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

m line is, very few people have heard of me. But if the few that have, se

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

my name all over the place, and what I say makes sense to them, and when

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

they try my suggestions, they make money, then they are more likely to buy

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

from me, wouldn’t you say? That is what I think, anyhow!

There is anoth

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

er place where I think that article marketing helps you in your email mark

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ting. And that is if they enter your subscriber list by reading one of yo

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ur articles, then in some way I think that they are more likely to have al

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ready warmed up to you. I mean, they liked your style, or they wouldn’t h

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ve subscribed, right? So I think that with subscribers that come to you f

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

rom your articles, you can sell to them sooner, and they will buy sooner.

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

Nothing scientific there, but I think that is what my results are showing…

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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