Digg It - Internet and Businesses Online

Well, you have got your E-Zine all set to go and now all you need to do is go around submitting it to directories and forums. Except there is still o

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ne thing missing in this formula. Can't figure out what it is? Well, let's look at it this way. You get to your forum or wherever it is you plan to

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

promote your new E-zine and you are about to tell the whole world about it and the following comes out of your mouse.

"Check out my new E-Zine on Bu

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

g Collecting at www.your-site-here.com."

How many people do you think are going to be interested enough in your E-Zine to waste their time going the

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

re? That's it? That is all you can come up with? Where is the passion?

Where is the humor? Where is the creativity? Where is the...Anything?

If you

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

want to get people to your E-Zine then you have to make them WANT to come to your E-Zine. Telling them you have an E-Zine on bug collecting isn't go

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ing to cut the mustard.

So what do you do? Well, the sad truth is, nobody can teach creativity. You can teach somebody to play the notes on a piano,

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

but unless they have a feel for the music they're playing, the notes are going to only come out mechanical and uninteresting. However, just because

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

you can't teach somebody to write attractive and creative descriptions, hopefully by being exposed to enough of them, over time, you'll get the hang

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

of it. Let's take our bug collecting E-Zine as an example. Here's a rather attractive and creative way to give people an idea of what they can find t

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

here.

"Hey, ever wonder how to bag a butterfly or can a cockroach? Maybe you'll like to bring home a beetle or lasso a ladybug. No problem. My E-Zin

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

e on bug collecting will give you a bug's eye view on how to capture just about any kind of crawly creature."

Okay, maybe it's a little corny. But c

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ertainly anybody who reads this is going to at least be curious about your E-Zine. At the very least, they're going to be curious about the very stra

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

nge kind of person behind the making of that E-Zine.

Because we learn better from examples, let's take an E-Zine about something that most Internet

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

marketers are interested in, and that is Internet marketing. Now, let's face it. These are a dime a dozen, so your E-Zine by itself better be somethi

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ng different. Let's do something that most people would love to read. Internet Scams Exposed. Now, with a hot topic like this, probably just saying "

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

Internet Scams Exposed E-Zine" would be enough to get people flocking to it. But imagine if we launched a description like this...

"Want to get back

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

that $97 you wasted on that garbage ebook? Tired of all these "data entry" jobs that are nothing but Google/Clickbank sales? Fed up with getting rip

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ped off time and time again? Then check out my E-Zine 'Internet Scams Exposed' at www.your-title-here.com"

My advice is to simply look at other E-Zi

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ne descriptions. Learn to recognize the good ones from the dull ones. Eventually you'll become the creative writer that I could never teach you to be

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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