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Digg It - Are You Content With the Quality of Your Ezine? How to Send HTML-Formatted Emails in Outlook Express
How many times has this happened to you: you've been slaving over that email newsletter for hours, perfecting the tables, checking and rechecking the copy, tweaking image files. You're finally re
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ady to send, hooray! You take a deep breath, click... and what happens? Your email newsletter goes out to thousands of people looking like crap! WHY? There was a problem with the images being rea
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
. It's enough to drive a marketer over the edge...
Tip: Take this Article and SAVE IT to Your Desktop. Next time you want to send out an ezine, open this up and read the directions car
Tip: Take this Article and SAVE IT to Your Desktop. Next time you want to send out an ezine, open this up and read the directions car
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
fully!
1. Create your email newsletter in an HTML editor. If you don't have one, purchase DreamWeaver or go for a freeware version here: http://nvu.com.
2. Create the "tabloid" wh
1. Create your email newsletter in an HTML editor. If you don't have one, purchase DreamWeaver or go for a freeware version here: http://nvu.com.
2. Create the "tabloid" wh
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
re your newsletter will live. Use the "insert table" or a similarly labeled function to do this. Think logically, and create tables inside of tables where your various sections will be place
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
.
3. Add stylistic elements. Choose a font for the text and another for the headline. Decide if your tables should have a border or not. Add cellpadding (10-15 pixels or so) to every tabl
3. Add stylistic elements. Choose a font for the text and another for the headline. Decide if your tables should have a border or not. Add cellpadding (10-15 pixels or so) to every tabl
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
inside your main table. Cellpadding gives your table's text and pictures a border so they look cleaner and more professional.
4. This is important: Make sure that the page you created doe
4. This is important: Make sure that the page you created doe
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
NOT have a background color. If your page has a background color or file, it will create problems if you decide to pop the HTML code into an email or on a network page that you own. In t
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
e editor I use, you must click FORMAT and then "page colors and background to edit the background color. Set it to NONE.
5. Fill in the details. Add all of the remaining elements includin
5. Fill in the details. Add all of the remaining elements includin
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
great copy, images that have been properly named and uploaded to your hosting server, and live links that your readers can click to "learn more," "download," or "buy now". When you're satisfied
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
with the results, save as an .html file to your desktop or a properly labeled folder and publish.
6. Prepare to copy the file. Open a new, blank email in Microsoft Outlook Express. Go to
6. Prepare to copy the file. Open a new, blank email in Microsoft Outlook Express. Go to
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
he three tabs at the bottom - Edit, Source, and Preview. You want to be in the SOURCE panel. Open up the html file you created in the editor, and click VIEW>SOURCE. Click Control-C.
7. Transf
7. Transf
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
r the code to your email now. Go back to the email SOURCE panel and do a CONTROL-V. Your code should flow in from the file you saved. Save as a draft just in case you accidentally wipe out th
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
file, at least it'll be in your DRAFTS folder.
8. Take a good look at your newsletter. Do this in the EDIT tab of your Microsoft Outlook Express. The graphics, tables and copy should app
8. Take a good look at your newsletter. Do this in the EDIT tab of your Microsoft Outlook Express. The graphics, tables and copy should app
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
ar here looking virtually the way they looked in the HTML page you created. If everything is shifted to the left, go back to the HTML document, click the OUTSIDE table, click PROPERTIES, and desi
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
nate CENTER as your alignment.
9. FIX and SEND! Add the new code back to your email by repeating steps 6 and 7 and then view your email in the EDIT panel once again. When you're satisfied
9. FIX and SEND! Add the new code back to your email by repeating steps 6 and 7 and then view your email in the EDIT panel once again. When you're satisfied
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
with the results, blind copy your contact addresses, a catchy headline that will be noticed in people's email boxes, and finally hit SEND.
As I mentioned earlier, sending out a newsletter that l
As I mentioned earlier, sending out a newsletter that l
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
oks sloppy and contains missing pictures gets a slap on the wrist! Don't let it happen to you. If you keep these instructions handy, they may prove useful for you one day. I know I plan to use th
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
m myself!
Copyright 2005 Dina Giolitto. All rights reserved.
Are YOU Content With Your Content? Get Top Secret Marketing Tips from the Web's Biggest Gurus and Expert Authors on The First
Copyright 2005 Dina Giolitto. All rights reserved.
Are YOU Content With Your Content? Get Top Secret Marketing Tips from the Web's Biggest Gurus and Expert Authors on The First
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
Annual Web Content Awareness Day on FEBRUARY 9, 2006.
Go to http://wordfeeder.com/wcad/landingpage.html for details.
Go to http://wordfeeder.com/wcad/landingpage.html for details.
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggit.org.ua/article/63456/diggit-Are-You-Content-With-the-Quality-of-Your-Ezine-How-to-Send-HTMLFormatted-Emails-in-Outlook-Express.html">Are You Content With the Quality of Your Ezine? How to Send HTML-Formatted Emails in Outlook Express</a>
BB link (for phorums):
[url=http://www.diggit.org.ua/article/63456/diggit-Are-You-Content-With-the-Quality-of-Your-Ezine-How-to-Send-HTMLFormatted-Emails-in-Outlook-Express.html]Are You Content With the Quality of Your Ezine? How to Send HTML-Formatted Emails in Outlook Express[/url]
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