Tags |
|
|
Links |
|
|
Digg It - 404 Internet Marketing Mistakes
Don't worry, this article isn't actually going to cover 404 mistakes, rather it's referring to "404 Error Page" whic
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
h potential visitors to your website may see.
What is the 404 Error Page?
When visitors click on a link on or to y
What is the 404 Error Page?
When visitors click on a link on or to y
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
ur site, for some reason or another the page may longer be there, and visitors will see an error page, commonly refe
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
rred to as a 404 Error Page.
Maybe the page was taken down, maybe the link was mistyped, whatever the reason, a 404
Maybe the page was taken down, maybe the link was mistyped, whatever the reason, a 404
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
Error Page is dead real estate on your website.
Here are 5 tips you can do to fully utilize your 404 Error Page:
1
Here are 5 tips you can do to fully utilize your 404 Error Page:
1
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
Make your 404 error page look like your website.
Whenever someone clicks on a link that leads them to an error pa
Whenever someone clicks on a link that leads them to an error pa
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
ge, they get a very generic looking error page which leaves an impression of unprofessionalism with your website.
B
B
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
making your 404 error page look like the template on your site, you can let visitor know that they page they are lo
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
oking for is not available, and do it in a classy manner.
2. Encourage them to stay
While the page they were look
2. Encourage them to stay
While the page they were look
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
ng for wasn't there, now is a good opportunity to ask them to look around your site and see if there is anything els
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
that may interest them. This is as simple as using step 1 above and making your error page look like your home pag
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
e.
3. Give them a special offer
They're already at your site, why not attempt to make thema special offer. You c
3. Give them a special offer
They're already at your site, why not attempt to make thema special offer. You c
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
n even position this as a special offer to compensate for not having the information they were looking for available
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
.
4. Get them to subscribe to your newsletter
You do have a newsletter that collects name and email, at the bare
4. Get them to subscribe to your newsletter
You do have a newsletter that collects name and email, at the bare
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
inimum right? If someone arrived at your site and and landed at an error page, they may not be ready to take you up
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
on any type of special offer. However, now may be a good time to try and collect their information so you can follo
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
w up with them in the future.
5. Offer other links, resources, and point them in the right direction.
This might
5. Offer other links, resources, and point them in the right direction.
This might
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
e the best course of action to take after all. When someone arrives on an error page, they are generally "lost". N
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
ow is a good time to keep them on your site and "point them in the right direction". Provide links, navigation, and
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
other resources to get them out of the error page and onto other areas of your site that you know are up and running
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggit.org.ua/article/66234/diggit-404-Internet-Marketing-Mistakes.html">404 Internet Marketing Mistakes</a>
BB link (for phorums):
[url=http://www.diggit.org.ua/article/66234/diggit-404-Internet-Marketing-Mistakes.html]404 Internet Marketing Mistakes[/url]
Related Articles:
Personal Leadership – Begins With You-
Business a Click Away - Why Use Promotional Mouse Mats
How To Stop Being An Online ADHD Entrepreneur
Bookmark it:
|