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  • Digg It - Internet Marketing Tools: Part Four Graphics Basics

    Graphic design is an intimidating subject for many Internet entrepreneurs. However, most of us must learn some basic design techniques in order to avoid the high costs of hiring a professional designer.

    In order to create or edit your graphics, you'll need to invest in a good graphics-editing program. The most popular program used by
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    Internet marketers is Paint Shop Pro. This powerful program is the only program you'll need to design professional looking graphics. You can download a free 30-day trial and register the software for only $99. http://www.jasc.com/

    Image Formats

    The most popular image formats used on the Internet are GIF and JPEG.

    Graphic Interchan
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    ge Format, better known as GIF, uses a maximum of 256 colors and is best suited for images such as logos, buttons and bullets.

    GIF images can be saved in two different formats:

    - 87
    - 89a

    The 89a format is the preferred GIF format, as it has the following benefits:

    Transparency

    Images saved in the 89a GIF format can have a t
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    ansparent background. This will enable the canvas of an image to be transparent and enable the background to show through.

    Interlacing

    Images saved in the 89a GIF format can be saved as interlaced. This will enable your image to display as it is being loaded into a web page. The image will gradually become clearer as the page loads.
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe


    Animation

    Images saved in the 89a GIF format can be used to create animated images. Animated images are simply several GIF images compiled into one GIF image file that loops. In order to create an animated image, you'll need a special editing program.

    Joint Photographic Expert Group, better known as JPEG, is the best format for ph
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    tographs. JPEG images can contain millions of colors and allow you to specify the degree of compression.

    Although there are many graphics programs available on the Internet, this tutorial will focus on using Paint Shop Pro 7.01. If you are using a different version of Paint Shop Pro or another graphics program, the graphic tools ment
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ioned below will not be located in the same places.

    Editing Images

    When working with images in Paint Shop Pro, you will have the ability to save your image in PSP format. This format will enable you to begin working on an image, save it in PSP format and finish the image at a later time. It will preserve all of your work without any
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    changes.

    If you would like to edit an image that has been previously saved in the GIF format, you must first increase the image's colors to 16 million. If you don't, your colors will be limited. Go to "Colors" - "Increase Color Depth"- "16 million colors (24 bit)" to increase your image's colors.

    Resizing Images

    If you'd like to re
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    size an image in JPEG format, you can do so in one of two ways -- through your graphics program or within your HTML. You can resize your image within your HTML by changing the HEIGHT and WIDTH values. To retain your images original characteristics, make sure you adjust the height and the width equally. In other words, if your original
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    image dimensions are 50x100 (width 50 and height 100), to reduce your image to one half the size, change the width to 25 and the height to 50.

    If you'd like to resize an image in JPEG or GIF format, go to "Image" - "Resize" and select "Percentage of original." Type in your selection in the first box and click on "OK." There's no need
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    to fill in the second box, as it will be filled in automatically. For example. If you would like to reduce your image to half the size it is now, type in 50. This number is telling the program that you'd like to reduce the image's size by 50%.

    If you would like to increase your image's size, type in a number over 100. Your original
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    image is considered to be 100%. If you would like to increase your image's size by 50%, type 150 in the first box.

    Rotating Images

    If you'd like to rotate an image, go to "Image" - "Rotate" and select your preferences.

    When rotating an image, it may lose some of its clarity (become blurry). You can correct this problem by sharpenin
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    your image. Go to "Effects" - "Sharpen" - "Sharpen". If after sharpening your image it still appears a little blurry, simply sharpen it again.

    Working With Text

    If you would like to use text within your image, your first step will be to select your text color. The "Styles" boxes are located on the right hand side of your screen. Th
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    e top box should be set to Null (off) and the bottom box should be set to Solid, which will look like a paintbrush. To change the style of each box, click on the black arrow and make your selection.

    To change the text color, click in the center of the bottom box and select your preferred color. Your text will be displayed in the colo
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    within the bottom box.

    If you would like to outline your text in a different color, click on the black arrow of the top box and select the paintbrush. Your text will be displayed in the color your bottom box contains and outlined in the color your top box contains.

    Text Tool

    Once you've selected your text color, click on the text
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    tool on the left-hand side of your screen. This will launch your text window. Select your font and text size from the drop down menu and type in your text. Make sure you select Antialias and Floating then click "OK."

    Antialias will smooth out all of the rough edges of your text and blend it in with your background color. You will use
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    the Antialias setting with various graphic tools when designing your graphics, so it is important to remember its function.

    You will now see your text with, what looks like, marching ants around it. If you'd like to move your text, click and hold your left mouse button directly over your text to drag it to your desired position. Try
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    to center it as well as possible, but don't deselect it.

    If you would like to rotate your text, now is the time to do it. Simply follow the same instructions (above) used to rotate an image.

    If you make a change to your image and you're not satisfied with the outcome, you can undo your last change by going to "Edit" - "Undo." It wil
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    only undo the last thing you did.

    Adding a Drop Shadow

    Your next step will be to add a drop shadow effect. With your text still selected, go to "Effects" - "3D Effects" - "Drop Shadow." Your selected text will be displayed in the window. Try different settings until you achieve the effect you'd like. Click on OK. When you're satisf
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ied with your text, right click on your mouse to set it.

    Now that you have a basic understanding of graphics, take some time to learn some additional techniques. There are many free tutorials available on the Internet. Not only will it assist you in creating professional looking images, but it will also save you a great deal of money


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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