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Congratulations! Your Web Site is finished! Now what? Your first instinct is to submit to every search

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

engine possible and leave it up to them to bring traffic to your site. Despite what you may have been t

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

old, it doesn’t happen quite that way. Yes, you will need to submit to the search engines, and they will

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

eventually bring traffic your site. It will take anywhere from 3 – 6 months for a search engine to even

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

get you listed. After that another year or so to make it to the top of the listings, that is, if you are

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

extremely diligent in promoting to them monthly and following all the different rules for each search eng

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ine.

There are several ways to market your web site yourself. Your marketing efforts will yield more re

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ults than any other form of marketing.

Include your URL on the following…

Business Cards – I

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

cannot stress enough the importance of putting your URL on your business cards!

Letterhead – also on

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

envelopes.

Anything your company uses such as statements, invoices, order forms, etc.

Anything

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

that your company publishes or advertises.

Anything your company prints and sends out to people such

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

as fax cover sheets.

Include a plug with your Phone Message Service like: “visit our web site at yo

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

rwebsite.com.”

Window stickers and Bumper stickers.

Basically put your web site address on a

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

nything you would put your company name on.

Check your Chamber of Commerce. Find out if they have a web

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

site you can add your URL to. Find out if your town has a Visitors Information center. Find out if you

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

can list your business with them. Also find out if you can leave brochures or business cards at the cent

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

r for people to browse when they visit.

Include your web site URL in your email signature. This way you

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

r site URL is being sent to everyone who receives an email from you or anyone in your company.

Keep the

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ines of communication open with your web designer. Remember it will take a joint effort to make your web

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

site successful. Be willing to provide information your designer will need in the creation of your site

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggit.org.ua/article/70527/diggit-Marketing-Your-Web-Site.html">Marketing Your Web Site</a>

BB link (for phorums):
[url=http://www.diggit.org.ua/article/70527/diggit-Marketing-Your-Web-Site.html]Marketing Your Web Site[/url]

Here are the four most common time-wasters, regularly occurring patterns that develop, and- tendencies on the part of salespeople to do things that detract from their effective use of time.

There are many advantages to becoming an affiliate for a company and earning a commission for sales. One of the obvious ones is you don't have to create your own product! Here is how the affiliate business works:

If you are a new seller and you want to make money on eBay you have probably run into discussions and recommendations to consider dropshipping. There are some realities about dropshipping that need to be considered before you move forward to investigate this product supplier option. It is time to face the reality of the situation and then make an informed decision.

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