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When I first started my work at home business, I had no experience building websites, and no experience advertising. I decided to use Microsoft Front Page, to create my site, because I had used other Microsoft Office software products and I figur

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ed it would be the easiest for me to learn. My first site looked great. I was meticulous to make sure all of my links worked and everything lined up. I uploaded it to my host server and asked someone else to look at it for me. Someone did look at

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

it and they said "Are you kidding? Your site is a mess!". Huh? I don't get it!

Well, it turns out that my site looked great in Internet Explorer, but it was a mess in Netscape! After fixing the problem, and asking some of my friends to look aga

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

n, they said "So, if I search for your website in Google, will I find it"? Well, I knew it wasn't at the top of Google's search engine, but I had no idea how to get it there! Sure, I had submitted my website to Google, so I knew it was there. In

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

act, if I entered my URL in quotes in the Google search bar, it popped right up, but otherwise I couldn't search and find it. Unfortunately, I learned that the only way to get a new website to the top of Google's search engine quickly was to pay

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

or it! You've probably noticed when you do a search that there are listings that show up on the side and top of the search results, with the words "sponsored listing" next to them. It turns out that these are advertisements that people pay for. T

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

hey actually bid a certain amount for each "click" they receive. As long as they keep their price per click low enough, they can realize a profit. So, I guess the notion "if you build it they will come" doesn't apply when it comes to websites.

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

t turns out that with all of the hundreds or even thousands of search engines out there, the majority of the searches are made using Google, Yahoo and MSN. According to the 2005 November Nielson/Net Ratings, Google has the largest share of the U.

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

. based searches with 46%, Yahoo is second with 23% and MSN is third with 11%. I also learned about something called "SEO" which stands for Search Engine Optimization. I think it really should be called "WSO" for WebSite Optimization. Because in

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ctuality all we can do is optimize websites in order to get higher search engine rankings, not the other way around. Google uses a rating system known as "PageRank", which assigns a rank to each site between 1 and 9. If you are wondering why it o

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ly goes up to 9 and not 10, it's because Google is the only site that rates as a 10. Even Yahoo and MSN only have a PageRank of 9. The algorithms to determine PageRank are not easily understood, or even communicated in such a way that the average

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

person can understand and can only be described by me as "double-top-secret". If you download Google's toolbar, you can customize it to the show PageRank for the sites you are viewing. It's basically a little green bar that will show the PageRan

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

if you hold your cursor over it. It seems in general that the way you increase your PageRank is through back links. These are links from other web sites linking to your URL. And not just any links, they have to be relevant to your type of site a

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

d the higher the PageRank of the sites linking to you, the better.

After doing some digging around on the net, I discovered a website (www.linkpopularity.com), where you can input a URL and it will tell you how many sites are linked to that URL

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

By using some of your competitors URLs ( the sites that do show up at the top of a Google non-sponsored search), you can get some sense of how many links are required to get to the top and what types of sites you can link to. In many cases you

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

an link to these same sites. After doing this, I found that there are many different types of sites that can link to you that are other than the norm, such as classified ad sites, guestbooks, forums...and directories! I think directories were my

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

biggest find. There are an abundance of directories out there, many which are free. Many times when you request a link, either by email to a site or through a site with automated online forms, they ask you for a "reciprocal link". This basically

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

eans that they would like you to put their link on your site, so they can attempt to increase their own PageRank.

The most surprising thing that I learned while reviewing the sites of my competitors, is the number of back links they had. The had

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

about 3,000 to 4,000 links. Considering the amount of time it takes to request a link, post a reciprocal link and upload my page to my host server, it would take me a very, very long time to get the same number of links. I've basically dealt with

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

this situation by committing to request 10 links per day. So, hopefully I will have significantly increased my PageRank over the next year, and will be able to increase my traffic without having to spend as much money on pay-per-click advertising

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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A consignment is made when a principal forwards goods to an agent who will sell them on his behalf. The dealer does not sell the goods to the agent, nor does the agent buy the goods from the dealer.

Abstract: People buy for their reasons, not yours. This article covers the key elements that prospects want to hear you talk about. Always, but especially during lean times, effective sales profess...

Many sellers started on eBay with no intention of ever facing the question of whether to take their part-time effort and turn it into a real business. They had no expectation that eBay would even become a viable option for earning money. Yet as they gained experience and knowledge they found that they had discovered how to make money selling on eBay. Like so many others before them they discovered that their hobby could become a viable business enterprise.

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