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I believe that writing feedback emails is a driving reason I am so suc

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

cessful marketing to my list. You see, when I use a feedback email, I

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

am doing a few things, all at one time.

I am learning what my list w

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

nts to learn more about, so I can provide it to them.

I am letting th

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

em see that I am a real person who wants and values their feedback. A

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

nd when I personally answer their email to me, they see that I am set

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

part from others online – I specifically interact with them; their ema

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

il to me doesn’t bounce or tell them to submit a ticket.

So what is a

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

feedback email? A feedback email is one in which I ask my subscriber

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

a question, and I ask them to answer my question in another email. I

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

n fact, I ask them simply hit ‘reply’ to the email and just give me th

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

e answers that way. This creates an incredible sense of personalizati

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n. I am making this correspondence very personal.

Once they have wri

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

tten me back, I read through the emails, and generally about 80% of th

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

e emails have a very similar question or two. I write an email back t

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

everyone saying, thank you for your replies, that was really helpful

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

to me. I have received so many responses that it will take me a few d

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ays to answer them all; I am going to answer the most common questions

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

in this email, and over the course of the next few days, if I didn’t a

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

nswer your question in this email, I will personally answer your email

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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