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This is one of the easiest emails I write, because I really like to

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

keep it simple. Basically my subject line is: (name) – a free gi

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

t for you…

And this is my email copy for a free gift email:

Dear

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

name),

Please accept this free gift from me:

(link to gift)

Sean

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

I may alter that to: A free gift for you: or Here is something

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

for you:

but the real key here for me is that I am giving this to

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ou, no strings attached. It is just a gift. Don’t do something li

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

e: here is a free gift for you; now visit my sales page. Make it a

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

genuinely free gift, no strings attached whatsoever.

Writing Refer

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ral Emails

This email of course is where you really make your mone

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

. Actually, you really make your money when you build the relation

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

hip with your list. But this is where you collect the money.

My o

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

inion is that the better relationship you have with your list, the

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

less you need to introduce the product, the less you need to talk i

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

your email about what they are going to get from buying the produc

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

.

If you have built a strong relationship with your list via free

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ontent emails and free gift emails, and even responsive, or feedbac

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

k emails, then you have already created the trust necessary to just

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

send people directly to the sales page without much preselling, esp

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

cially if you have created the product and the sales page your self

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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