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One of the major benefits of having a resell rights product is that you can sell i

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

t almost immediately. You are given an instant product to promote, and all you hav

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

to do is promote it. However, if you make a little effort to differentiate your p

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

roduct from other resellers, you will definitely make more profits since your prod

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ct will be perceived as being a unique offering.

Here are 3 easy ways to ‘spice u

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

p’ your resell rights product:

1) Create a themed package

If you possess

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

few resell rights products, you can package them together as a sort of toolkit. F

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

or example, an Adsense toolkit, or an ebook publishing toolkit. Creating a package

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

immediately increases the perceived value of your product and you will be providin

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

g a very comprehensive solution to people’s problems.

2) Add a ‘heart-stopping

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

guarantee

Having a strong guarantee will set you apart from other resellers.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

Preferably, make a 60-day guarantee or even a year long guarantee. Although there

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

will be some refunds, the amount of sales you make will more than cover this.

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

) Create a new salesletter

If your resell rights product also contains ‘priva

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

te label rights’, you can edit the salesletter and create new graphics for it. Hav

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ng new ecover and banner graphics sets your product apart from the rest and will g

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ive you something unique to sell. You can also improve on the original salesletter

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

you were given by adding power phrases and words that increase conversion rates.

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

You see, by taking a little time and effort to make a few simple changes, your pro

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

uct can take the marketplace by storm and be seen as a credible and unique product

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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