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Digg It - Originality In Logo Designing
Originality in logo designing can really set new trends for others to follow. Perhaps, we don't need any expert opinion for this. Of late, we come across the term, ‘X-
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
factor’, being applied in almost every field. This factor is even applicable to the professional field- to take your business to new heights. This so-called X-factor r
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
efers to something unique, unseen, innovative or original. Originality is the mantra of success but its path is not overtly embedded with roses, especially when one ta
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
kes into account the innumerable logo designs surrounding us.
Logos represent the identity of any organization; it’s the symbol that people look up to and relate it t
Logos represent the identity of any organization; it’s the symbol that people look up to and relate it t
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
o the products that they stand for. But what happens when two different organizations are represented via identical logos? Such situations create complexities and doub
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
s in the minds of the people, who might end up purchasing the wrong product. Herein arises the issue of logo theft. Logo theft takes place when one organization blatan
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
tly copies the logo design of another organization (probably a famous one). Such conscious attempt on part of the concerned person might actually cost huge losses to t
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
he concerned organization. Once the copied logo is out in the market, people will instantly compare it to the erstwhile logo design and a negative impression of the ne
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
w organization would be effected. This would adversely affect the prospect of any new business and might even result in its fall.
There is yet another obstacle to ori
There is yet another obstacle to ori
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
ginal logo design creation. Logo designers often tend to repeat subconsciously some of their previous designs or might even recreate a design that they had seen somewh
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
re. An inverted swoosh might remind us of the Nike logo, while a straight yellow line reminds us of a famous Credit Card company. On a larger perspective, lacs and la
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
cs of minds can be thinking of the same design, which they deem original during the time of inception. A designer might be musing over his 'original' design but to his
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
dismay, may find that design to have already been in existence. It is not always easy to judge whether a design is original or a copied version. An established busine
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ss firm might be thinking to launch its 'original' logo but that logo design might be owned by a small business organization. Trouble is, unless and until the logo is
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
introduced to the world, one cannot gauge its authenticity.
Hence, creation of an original logo design should begin with one single thought: “The design must be in ex
Hence, creation of an original logo design should begin with one single thought: “The design must be in ex
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
stence." This perspective can work wonders to create an innovative and original logo design as it makes the designer strive harder to touch new horizons of creativity.
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
It should always be remembered that there is no hard and fast rule to originality. Designers should always keep in store some variations of their logo designs. This w
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
ould allow them to make quick changes in case they come across some distant similarity with any other logo design.
An original logo design creation is thus, by no mea
An original logo design creation is thus, by no mea
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
ns, an easy task, especially when so many designs are already in vogue. There is no formula to a successful original logo design creation. Simplicity and an urge to st
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
rive towards originality can be cited as the two watchwords for a successful business or company logo design
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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