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One morning at breakfast my four-year-old asked me what I do all day at work. As I starte

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

d to give my thirty-second elevator pitch I use at networking events, I soon realized he

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

idn’t care how “I build stronger brands and improve organizational dynamics” nor did he s

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

em interested in how “I help companies succeed.”

So I told him that “I make companies be

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ter.” And he asked, “Are they sick?”

“Well kind of,” I answered, struggling to bring my

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

omplex methodology of creating extraordinary experiences and advocacy building down to a

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ingle phrase that would satisfy my son. Finally I said, “I make stores, restaurants and b

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

nks into fun places to shop and work.” Satisfied with the answer, he shifted the discussi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

n to something more important; what we were going to do together that day.

As I later po

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

dered this discussion, I realized that we often describe our businesses in terms of how w

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

understand them, not in terms our audiences will relate to. My son understood ‘fun’ was

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

better than ‘not fun’ and he has often been bored in stores, restaurants and banks. By pu

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ting things in his terms, he was able to personally relate to that description and see wh

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

making them fun would be a good thing.

I have since changed how I describe my business

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

nd so should you. When you discuss your business, do not use industry jargon, fancy marke

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ing phrases or well-crafted elevator pitches. Talk to the prospect in terms of their busi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ess and their issues. Which means you must ask them about their business and listen to th

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ir issues before you ramble on about your business.

If you are able to talk in terms of

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

heir perspective and are able to make a real connection between their business and your p

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

oduct, soon you will be spending some quality time together building a solid relationship

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Commercial property, industrial units and offices are becoming more and more valuable to their owners. Whether bought to use by the owner or bought to let to other businesses, the value of these units and offices have huge potential for long term capital gain.

In the beginning… The caveman needed to survive. Man found safety in groups. It was not a matter of preference, it was a matter of necessity. If you were not a part of a group, your chances for survival were slim. Conformity to the majority became necessary to stay in a group and physical strength was the dominant factor for group leadership. Those who were strong and successful in the art of survival had the majority influence toward.

Warehousing is an arrangement for storing imported articles in the custom stores, without the payment of duties until the goods are taken out for use. If these articles are exported again, they are not charged with a duty. Ware housing involves the storing of goods in a warehouse or a customhouse store. It is occasionally needed and accessed to complement inbound and outbound transportation services. There are four different kinds of warehousing available, depending on the load. There are warehouses for finished goods, raw materials and for vendor- managed inventories.

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