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  • Digg It - Having Trouble With Advertising

    Here is the problem: You have created a website, bought an auto responder, wrote a powerful sales letter, set up your pay
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ment processor, and created a "thank you" page...Now you just gotta get targeted traffic to your site. And you come to fi
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    d out...advertising is the hardest part of making money online!

    I went through the exact same thing as described above.
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    My website was professionally done with graphics, an auto responder ready to capture names and email addresses, a compell
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ng sales letter, a payment processor, and a "thank you" page. I was ready to tell my boss goodbye for good! There was jus
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    one last thing I had to do. And that was get targeted traffic to my site. With the creation and automation of my site co
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    mplete, I thought all the hard work was behind me. Sadly, it was only the beginning.

    It was now time for the promotion p
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    ocess, which involved me getting my website "out there" for people to see. I set up a google adwords account, wrote artic
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    es such as these to article directories, posted in forums, etc...hoping to get some sales. After doing all this, I was su
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    re my financial problems were over. I even gave my job a two weeks notice that I'd be leaving soon.

    However, when I retu
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    ned to my computer a few days later I was disappointed to find out that I made no sales at all. Not a single one. There m
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    st have been something I did wrong, a step I missed upon completing my website and advertising it.

    Well, it turns out th
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    at I did not miss a step. The reason why I did not get any buyers was because I was lacking one thing, and that one thin
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    was: CONSISTENCY.

    That is it, I may have created and automated my business, but I stopped there. I did not continue to
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    promote my product deeper. I just stopped when I was comfortable. Listen: the only way you are going to make a LIVING o
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    n the internet is if you work your socks off, at first. After a while, it gets easier and you do not have to work so muc
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    . However, in the beginning, you must put in 8-12 hours days of work on your computer.

    Take it from me, I took a break
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    nd left for a few days. BIG MISTAKE. It probably cost me hundreds, maybe even thousands of dollars.

    So be consistent.
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    Once your site is up, you must stop at nothing to promote, promote, promote. Time is money. Do not let a single hour p
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ss without you doing something to promote your product. I know it's a pain at first, but it will pay off in the long run


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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