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Digg It - Shooting High Definition Video Footage in Italy
Italy is without question the place to shoot high definition video. Nearly everything in this sun-drenched part of the world cries out for a photo or video capture. My feelings about the country have never wavered from this opinion.
Having said that, I must also admit that Italy - particularly in metropolitan areas - is
Having said that, I must also admit that Italy - particularly in metropolitan areas - is
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
a problematic country for videographers. Rome, among other Italian cities, has some of the toughest regulations and laws limiting commercial photography.
My husband, Wayne, and I formed our company - VITA Digital Productions - 5 years ago to shoot European video footage - both for our own specialty-market treadmill vir
My husband, Wayne, and I formed our company - VITA Digital Productions - 5 years ago to shoot European video footage - both for our own specialty-market treadmill vir
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
tual walks ( www.treadmillwalks.com ) and to sell as stock footage to TV networks around the world ( www.hdeuropeanstockfootage.com ). We made the decision last year to switch over to HD (High Definition) footage after getting our first request for HD footage.
Our biggest concerns, in planning our recent three-week shoot
Our biggest concerns, in planning our recent three-week shoot
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
in May 2005, were 1. the safe transport of our video equipment (all in carry-on bags, for obvious reasons!), 2. the ability to shoot in and around tourist-laden locations, and 3. finding ways to get video footage in spite of the stringent regulations enforced in Rome.
Wayne and I have done this several times over the pas
Wayne and I have done this several times over the pas
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
t five years - researching a picture-worthy destination in Europe, making our own travel plans, and packing up like two serendipitous vagabonds to go forth and shoot (you’d just have to know me to appreciate how foreign this is - no pun intended - to my accustomed, orderly way of life). When I look back to the first part
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
f 2001 (pre 9-11) and our two trips to Italy in spring and summer of that year, I realize now how easy it was to get through customs with unusual looking video equipment.
When the two of us travel on a video shoot, we have slowly learned to take the bare minimum of clothing so that we can accommodate the camera, tripods
When the two of us travel on a video shoot, we have slowly learned to take the bare minimum of clothing so that we can accommodate the camera, tripods
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
, SteadiCam apparatus, batteries, filters, wide-angle lens, fluid heads, and tape in addition to spare parts for repairs.
This trip, anticipating problems with airport security, we took pictures of Wayne wearing the SteadiCam vest and showing the camera mounted on the articulated arm. We then tucked the pictures inside t
This trip, anticipating problems with airport security, we took pictures of Wayne wearing the SteadiCam vest and showing the camera mounted on the articulated arm. We then tucked the pictures inside t
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
he luggage for quick and easy retrieval. When the security agents x-rayed our bags, they never failed to have us open our luggage and inspect the equipment contained. It expedited the process when we were able to produce pictures showing how every piece of equipment fit together. Wayne also mailed a small and inexpensiv
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
e packet of tools (a screwdriver, a pair of pliers and an Allen wrench) to each of our two hotels so that we would not have those little forbidden items confiscated in the airports. And for some reason, an Allen wrench is an absolute no-no with security agents! I suppose that all of the items could have been purchased in
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
Italy, but time is money on a shoot and we didn’t want to waste time searching for a source in a strange city.
Safely arriving with all of our equipment in Italy, we were ready to begin shooting. We had an itinerary and a shooting agenda for each day, but we knew we would have to build in some flexibility to allow for b
Safely arriving with all of our equipment in Italy, we were ready to begin shooting. We had an itinerary and a shooting agenda for each day, but we knew we would have to build in some flexibility to allow for b
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
th the weather and the unexpected. We have been extremely lucky in this regard, even on our two previous shooting trips to England.
So how does a videographer shoot around the tourists? If too many people are between the camera and subject or site being shot, the whole effort can be an utter waste of time. And also, un
So how does a videographer shoot around the tourists? If too many people are between the camera and subject or site being shot, the whole effort can be an utter waste of time. And also, un
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
fortunately, the Italian polizia and carabinieri are quick to tell a videographer or still photographer to fold up that tripod and move on!! They do NOT have any patience with a foreign professional photographer, so common sense and a little stealth are requirements.
For tourist-filled sites, we have found that shooting
For tourist-filled sites, we have found that shooting
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
in the very early morning works well for us. For one thing, Italy is a late-night country, so there are few people (and that includes police) out on the streets at first light. Typically, we would get to a site by 7 AM each morning, shoot for a few hours and then return to the hotel for breakfast: then back out into the
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
streets for more shooting.
The first part of our trip focused on the Amalfi Coast where we filmed, in addition to some incredibly beautiful stock footage, a virtual walk through the Valle di Mulino (the Valley of the Mills) above Amalfi, another through Pompeii, a third on the Isle of Capri, from Anacapri to Torre Damec
The first part of our trip focused on the Amalfi Coast where we filmed, in addition to some incredibly beautiful stock footage, a virtual walk through the Valle di Mulino (the Valley of the Mills) above Amalfi, another through Pompeii, a third on the Isle of Capri, from Anacapri to Torre Damec
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
uta, and yet another from Ravello to Atrani into the Piazza Umberto.
The last two weeks of this trip took us back to Rome, where our focus was HD stock footage and Renaissance art - Bernini sculptures and Raphael paintings claimed the lion’s share of our time and attention. We spent much of our time filming the Panthe
The last two weeks of this trip took us back to Rome, where our focus was HD stock footage and Renaissance art - Bernini sculptures and Raphael paintings claimed the lion’s share of our time and attention. We spent much of our time filming the Panthe
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
n (Raphael’s Tomb and the occulus); the Church of Santa Maria de Popolo and its Chigi Chapel; Santa Maria della Vittoria with Bernini’s “Ecstasy of St. Teresa”; the Fountain of the Four Rivers in the Piazza Navona; St. Peter’s Basilica and Square; and those delightful Breezy Maniacs of Bernini’s along the bridge to the Cas
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
tel Sant’Angelo.
We devoted a day filming a virtual walk in the medieval town of Viterbo (just 1.5 hours by train from Rome). An historical note about Viterbo - had John Paul II or Benedict XVI been elected Pope in the 13th century, it would have happened here rather than in Rome. Now a well-preserved provincial villag
We devoted a day filming a virtual walk in the medieval town of Viterbo (just 1.5 hours by train from Rome). An historical note about Viterbo - had John Paul II or Benedict XVI been elected Pope in the 13th century, it would have happened here rather than in Rome. Now a well-preserved provincial villag
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
e, but in its heyday, Viterbo was Rome’s greatest rival!
Rome was more crowded with tourists during this trip than we‘ve ever encountered. Much of that could be attributed to pilgrims flocking to the Vatican in the month following the death of Pope John Paul II and the subsequent election of Pope Benedict XVI. We’ve al
Rome was more crowded with tourists during this trip than we‘ve ever encountered. Much of that could be attributed to pilgrims flocking to the Vatican in the month following the death of Pope John Paul II and the subsequent election of Pope Benedict XVI. We’ve al
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
so heard that more Americans are traveling to Europe this summer than ever before. Whatever the reason, there were visitors everywhere.
At the end of the trip, we were exhausted but satisfied with the 20 plus hours of High Definition footage we shot along the Amalfi Coast and in Rome. There was an unfortunate incident w
At the end of the trip, we were exhausted but satisfied with the 20 plus hours of High Definition footage we shot along the Amalfi Coast and in Rome. There was an unfortunate incident w
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ith a French gendarme in the Charles deGaulle airport, but that will remain a story told within the family!
Is a foreign shoot worth the time, expense, and aggravation? I’ll give you a resounding yes on that one - but with a caveat: pack an extra dose of patience and a big heart, and both will be rewarded many times over
Is a foreign shoot worth the time, expense, and aggravation? I’ll give you a resounding yes on that one - but with a caveat: pack an extra dose of patience and a big heart, and both will be rewarded many times over
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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