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If you don't think you need a content management system you may want to read this article. This article chronicles 10 days in the life of a website client working without the help of a content management system an

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

d points out the differences that employing a content management system would have had have to a routine website maintenance issue.

Your static website is online and working fine. A couple of days later there is

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ome ground breaking news in your industry and you decide that you would like to put a new press release on your website to attract new visitors that are interested in the very same industry news.

Day 1
You s

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

pend the afternoon creating a news article to put on your website. And you spend a few hours sourcing some graphics to accompany the news article. You then type out an email to your web designer and remember to at

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ach all the text and imagery attachments that he will need.

Day 2
The following day he contacts you with his quote for putting the press release on your website. You realise that as the work is an addition t

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

the existing website it is chargeable on top of the initial development costs so you need to get an OK from your boss, but he happens to be out at a meeting this afternoon - it will have to wait until the morning

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

.

Day 3 and 4
You take the web designers quote document to your boss first thing in the morning to get his approval. After mulling it over for a day or two you get the OK from your boss for the web designer

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

o do the website addition. You type out another email to your web designer and wait for his reply.

Day 5, 6 and 7
If you’re lucky you get a quick response from your web designer. He tells you the web page wi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

l take a day to design and build so he can get it live on Monday for you as he can't work over the weekend - he is going away with his fianc? for a short weekend break.

Day 8
The website designer contacts y

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ou at 3pm in the afternoon. The page is live on the website. You return his email and thank him for his help. You then go straight to the site to check the new page out. You’re kind of busy so you give the page a

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

uick scan and think to yourself - great, job done!

4:30pm you get a call from Jane in accounts letting you know that there is a typing mistake in the new news article. You call the web designer straight away but

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

e's in a meeting with a new client and his phone rings onto answer phone.

Day 9
You manage to get through to the website designer and tell him about the mistake. He apologises and says he will get it sorted

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

for you the same day.

Day 10
The press release is finally online for your customers to read and the search engines can now potentially spider the article in a few more days and the article stands a decent c

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ance of being returned in search engine results.

The Difference a Content Management System Would Have Made
With an online content management system you could have put your article together yourself. You cou

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

d have gone straight into your website content management system using your username and password. You could then have pasted your new press release directly into your content management system and pressed the add

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

button. This would have instantly created the new web page for you in real time. The press release would have gone live the same day and you would have been one of the front runners - publishing news about the la

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

est industry developments and milking the rewards that having cutting edge industry news on your website would have brought. The problem with the spelling mistake could also have been fixed in minutes by logging i

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

to your content management system and updating the press release, rather than having to wait over the weekend for your website designer to make the text amend.

Conclusion:
Although basic static websites are

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

a cost effective solution for many small businesses, employing the use of a content management system means that you can update the text, images and documents on your website instantly - from anywhere you can obta

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

n an internet connection. The ability to update your website content yourself and for free means that you can quickly react to sudden changes in your industry, which can make or break your online marketing success

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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