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Digg It - It's Not Designed
I sometimes get the question from new clients why our website is designed as it is. And my answer is According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product : It’s not. The page design was made in a couple of hours and is a result of what I felt to do righ ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in there and then. What I mean is, we spend our time on our client pages, not our own. If times come u lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. to make changes, it will be a totally different look as I never ever can spend time to do the same here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe esign twice. As a musician never write the same tune twice. The actual design is not that imp d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro rtant as many of you think. Your visitors all se it their own way and you can’t please them al ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc l! The more stuff you put on your page, the more opinions you will get. Good or bad. If your easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi esign is a black dot, right in the middle of your white landing page, the main options will be “Yes, nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically I like it! “ or “No, I don’t like it!.” The Yes-group has accepted your page as it is. How man and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ ? No one knows. To get a few more No-no’s to like the design, you will need to do some changes, lik ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi : - A green dot is ok! - The dot should be more to the left! - A bit smaller blue d ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a ot is ok, etc. Lots of dot sizes, different positions, and colours to choose from (is it millions?) dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod even on an almost empty page. If you do one of the changes above, you will probably loose some of y cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin ur earlier Yes voters, after your changes. A Mission impossible, so all you can do is trying to ple tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen se as many as possible*. I think you should stick to a “clean look” on your web page, this wil t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel probably get you more Yes-voters than a “full dressed” landing page. Take www.google.com. I think ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust that is a perfect page, with exact the information you need, not much of layout except for the logot y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products pe but still good looking. Then open www.yahoo.com and you will understand what I mean. . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de page loaded with a lot of crap I don’t need for a web search. Things I never ever will use so why s elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip ould it be there? That’s my personal opinion about these two, what’s yours? *(or just your clients tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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