The Super Blog Is The Ultimate Tool For Media Communication And

The Super Blog is the ultimate tool for media communication and in the process eliminates the dreaded PR rejection

Increase Free PR Exposure by SEO Optimizing Your Press Release

When thinking about the press release or free pr most companies may think, the document is just an obscure piece of the communication strategy that does not get much attention.

Digitize Your News Releases

Some say Ivy Lee invented the news release in 1906. But since its invention, a news release only rarely has scored anyone a placement in the New York Times. However, the news release is not dead. It has evolved into a powerful tool for publicity and driving web traffic. Written and distributed correctly, a news release can provide a real boost to your online PR program.

Your PR Doctor's Ten Top Reasons To Tell You It's Time To Hire A Publicist or Public Relations Firm

Today’s businesses and business professionals wonder how they can possibly know if they need to hire a publicist or a public relations firm. Obviously there are many factors to consider when making this decision. To provide some guidance to businesses, here are ten top reasons that provide confirmation you need to hire a publicist or PR firm.

Ten Tried & True Ways To Irritate Reporters, According To Your PR Doctor

Do you know what really irritates reporters? Many business people are totally uneducated as to how the media works and totally unprepared to deal with the media. And every day those people do things that totally irritate reporters. To help you become aware of and then avoid these irritating behaviors, your PR Doctor and your strategic thinking business coach has listed ten (10) tried and true ways to irritate reporters.

How to Hit the PR Jackpot

You want to be interviewed and need to know how to be newsworthy and how to hit the PR Jackpot. Here are some top tips from a PR expert on how to get noticed in the press.

Can Mixed Martial Arts Survive With Only One Big Show?

Ultimate Fighting Championships bought Pride FC for $70 million. Is this a good thing?

PR, Viral Marketing And The Dangers of Spin

Public Relations and Viral Marketing are essential business tools. Spin will come back to haunt you, be warned.

How To Use Press Releases To Get Traffic And Build Links To Your Website

This article covers one of the most chronically underused methods for driving traffic to a website - the press release. Learn how you can use these powerful tools not only to drive massive traffic to a website quickly, but how these can be used to improve your long term search engine rankings.

Publicity Stunts - How to Turn Crazy Ideas Into Marketing Gold

Publicity stunts are an excellent way to break through commercial clutter and capture the attention of the media and potential customers. But, a poorly planned or executed publicity stunt can do much more to harm than help a business. This article teaches you how to carry out a publicity stunt that will help grow your business.

Increasing Your Media Quotient (MQ) - Part Two

What happens when your MQ, or what I call Media Intelligence drops? Does this fall over time or because of your actions or behaviours. I believe poor decisions can lead to actions and behavious that decrease your MQ. This in turn impacts on your reputation. Understanding how the media works is vital in gaining successful coverage for your organization and raising your MQ. What does the media want and how can you increase you chances in obtaining coverage?

Publicity - 5 Easy Ways to Create Buzz for Your Business

Promote you and your business through free publicity strategies.

For Nonprofit Communicators - How To Craft a Message That Gets Results - 3 Key Steps

All nonprofit communication begins with writing. Writing a marketing plan. Writing an annual report, a PSA TV script, a PowerPoint speech, a Web page. All such writing can be simplified if you focus on three key questions, which are discussed in this short article.