Ford Motor Company and the Gay And Lesbian Community

First the Gay and Lesbian Community said they were boycotting Ford Motor Company, then after some money donations were given and some PR got underway all of a sudden the Gay and Lesbian Community is now endorsing Ford.

How To Write A Press Release That Will Get You Maximum Results

When writing your press release there are a few tips that will help you turn an ordinary topic into the sort of hot item that will end up winning you massive publicity.

'Til the Cows Come Home: 6 Ways to Maximize your Local Connections

Why throw your PR at lots of editors hoping something will stick? Use your local connections and these 6 tips to make your press kit stand out in a very large crowd.

The Power of a Press Release

Press releases are for announcements not just headlines. Use press releases wisely and you will get more coverage than you ever thought possible.

Reusing and Recycling Carwash Waste Wash Water for Landscaping; Public Relations

Recently a very innovative and bright business-marketing student had a brilliant idea for her marketing project. Building a filtration and reverse osmosis system to clean car wash water at a car wash and then reuse it for all the other water needs at the car wash such as landscaping, toilets and pressure washing the concrete and facilities.

Public Relations: Use Its Core Strength

In the end, a sound public relations strategy combined with effective tactics leads directly to the bottom line -- perceptions altered, behaviors modified, employer/client satisfied.

The Biggest PR Speed Bump of All

This kind of king-size PR speed bump cries out for a sound public relations strategy combined with effective communications tactics leading directly to the bottom line - perception altered, behaviors modified, employer/client satisfied.

Using Effective Public Relations to Attract Investors

Done properly, public relations can bring attention to the good work a company does on a regular basis. As an overview, here are a few considerations to put in place so that potential and current investors are attracted to the natural value of your company.

Public Relations Shock and Awe!

Fact is, this piece will help move you beyond tactics like special events, brochures, broadcast plugs and press releases to achieve the very best public relations has to offer.

The Crucial Factor That Determines Whether or Not You Get Free Publicity

Before you try to get publicity for anything, you must know (and abide by) this crucial factor or your chances of getting the publicity you want will be diminished.

Four Things You Have To Do To Get Free Publicity for Your Business

So many people fail to get publicity because the ignore the four crucial things they have to do to get that publicity. Are you one of these people? Check the list of four and be sure you're doing every one of them.

PR Crisis Management - Tell It All, Tell It Fast And Tell The Truth

Handling communication with the media, staff, investors and suppliers in a crisis situation needs forward planning. Here, John Hicks of Headline Promotions, Press & PR shares some thoughts on the processes involved.

Public Relations

Though the press release is the most common Public Relations tool, it is just one of the many means to gain free publicity. Here are some other avenues to explore: