The Five Types of Shoppers

Finding new customers is an issue constantly faced by the retail industry today. Success requires a better understanding of the five main types of shoppers.

What Makes Your Customers Wince

Let's face it there are lots of people impersonating professional salespeople and when that happens this is what happens - it makes your prospects and customers wince. This article reveals what makes people wince during a sales call.

Mannequin Trends Change with Demand

Mannequins are usually designed as a subtle representation of the perfect body type...

Bell Helicopters for Sale

Helicopters For Sale

A Retailer's Guide to Credit Card Fraud Prevention

Credit card fraud can lead to chargebacks which can wipe out your profits in one fell swoop. Protect yourself and your profits by following these easy tips.

The Art of Reading Your Buyer's Mind

If you had a crystal ball and could read what was on your prospect's mind and knew what they were thinking, wouldn't it be fabulous? Obviously we don't have this luxury but doing your research can be just as effective.

Bringing Your Customer Value

What constitutes value in the eyes of your customer?

A Sizzling Sales Secret To Be HUGELY Successful...

Find out the secret to being great at sales. Kim Duke, The Sales Diva shares this and more iin this article.

Smart Questions Eliminate Objections

Customers do not know how to ask smart questions. That is your job. While giving the customer exactly what they are asking for may seem like the right thing to do, if you want to truly match your customer with the best product, service, or experience for them, you’re obligated to take a few additional steps.

The Sales Process

Sales is a process, not an isolated event. Are you targeting the right prospects?

7 Best Ways to Sales Letter Writing

For lucrative sales letter writing, you will need a purpose of writing a sales letter. The purpose may be just to inform them about the product or in general it may be to...

My Cousin Vinnie - The Salesman

While on a cruise we experienced a very professional sales person. Here's what he did and how he did it.

The Biggest Marketing Problem

Can you guess what it is? - It's not having too much competition. - It's not about money (or the lack thereof). - And it's not about finding more clients.