How to Keep Projects From Spinning Out Of Control

Learn the 5 key roles sales managers can take to ensure projects stay on track.

What's a Professional Sales Manager?

I was in the depths of a major depression. As a third year salesperson with a good company, I was doing well, and was on my way to becoming the top salesperson in the nation for that company. But business had slowed down a little. Ned was my boss -- a sales manager of the highest caliber. He could see the symptoms of my sour state spilling over into everything I was doing. So Ned intervened.

How to Sharpen Your Sales Message with Do-it-Yourself Focus Groups - Small Business Power Tools

You’ve probably heard of focus groups. It’s a tool that the big boys use to quickly test a new product or service or to get fast feedback from potential customers. Focus groups do not provide real, actionable information but are great for what I call “clue hunting.” Could a focus group help you test an idea for a product or service? And, if so, how do you go about holding a focus group. This article explains how to hold a successful focus group and what you can expect to learn ...

A Real CRM Strategy or Just Tracking Customers?

An increasing number of companies claim to have adopted the principles of Customer Relationship Management (CRM), but in many cases they are simply paying lip service to what has become one of the latest ‘buzzwords’ Carried out correctly, CRM is an active process. It makes a difference which is noticed by your customers. That difference reflects in your bottom line...

Baditude!

Selling staff attitudes are often a reflection of what they see in their managers.

The Effective Executive

How effective do you feel in your work and in your life? Do you know what is blocking you from acheiving your complete and full potential? Do you know that your deep held dreams and desires are a reflection of your unleashed potential for greatness? Do you want to unleash this potential? If so read on...

Sales Territory Management - How to Prioritize Your Activities to Produce Maximum Results

Use the strategies described in this article to maximize sales growth in your territory!

Moving a Business Relationship from Free to Fee: Turning Strangers to Friends with Power of Freebies

In the last issue I shared with you a technique for getting permission to follow up with people who have seen you speak on stage. This was just one example of a tactic for filling your pipeline. In these next two issues we'll look at one of our favourite and most powerful tactics for attracting new leads and turning complete strangers into customers as efficiently and enjoyably as possible. So buckle up and hang tight as we take another trip down the Lean Marketing Pipeline...

Set Yourself up for Trade Show Success

Of the many mistakes small business owners make, a big one is participating in trade shows and business expos without a strategy for turning those marketing opportunities into sales. Here are five tips to get you started...

How Do I Get More Business? Where's The Magic Wand?

It get's very lonely staring at the phone waiting for it to ring. How do I get busy enough that I stop watching the clock?

Customers - Who Are Yours?

What every business has in common is that it needs customers. Sounds a little basic but what do you really know about yours? Do you know who they are, what they like, where they hang out, what they do when they’re not working? And if you know these things, are you targeting your sales message to your best customers? And if you are, are your new customers becoming good customers, buying again and again?

Is Your Credit Policy Working?

If you don’t have a credit policy, everyone will want to buy from you. This can result in unpaid and past due invoices on your books.

Cutting Through the Noise to More Sales!

With so many more media channels and marketing noise out there, it can be hard to get noticed. In this article, Phil Ashforth discusses methods and ideas to get your brand to stand apart and get noticed for all the right reasons.