Sales Coaching... Fact or Fiction?

The old adage in selling has always been, “Find out what they want, then, give it to them.” The fundamentals of selling are clearly that elemental. The application thereof, however, continues to be t...

Increasing Sales by Using Coupons - Will it Help Your Business?

3.8 Billion Coupons Were Redeemed in 2003, 4.1 in 2004, Did those coupons come into your store? Where did those customers go? Do you want them back?

7 Tips for Testing Your Sales and Marketing

One marketing technique may work wonders for someone, but that doesn't guarantee that it'll do the same for you. The only way to really know what works for YOUR products and YOUR target audience is t...

The Surest Way to Boost Sales

If you have a small business and you are looking to boost your sales and make the public aware of your business, how do you going about doing this? There is one sure way that I know to boost sales and create awareness. It may not be sexy, but it WORKS!

Retail Operations - Effective Branch Manager Support and Guidance

As a customer how often have you experienced poor service from people obviously unsuitable for a retail environment? As a retail executive, how often have you observed poor performance or unsatisfactory behaviour within your own network of branches? If so, you have probably wondered why branch managers tolerate under-performance or poor behaviour.

Producing Premium Performance

Poor performance is often blamed on employees, but usually it is not purely their fault. To achieve premium performance you need an effective performance management framework. There are 7 elements to developing an effective performance management framework which combine together to result in premium employee performance. Find out why most performance appraisal processes don't work - and how to create a system to achieve premium performance.

Sales Pipeline Forecasting Is There A Better Way?

In a recent survey of over 1400 technology companies Sales Directors and MD’s said that they felt the key to gaining insights into why more and more selling effort is required to win deals lies in better pipeline analysis and forecasting. But when asked to assess their effectiveness in these areas, the vast majority of organisations continue to rate their ability as consistently poor across the entire survey spectrum.

How to Sharpen Your Sales Message with Do-it-Yourself Focus Groups - Small Business Power Tools

You’ve probably heard of focus groups. It’s a tool that the big boys use to quickly test a new product or service or to get fast feedback from potential customers. Focus groups do not provide real, actionable information but are great for what I call “clue hunting.” Could a focus group help you test an idea for a product or service? And, if so, how do you go about holding a focus group. This article explains how to hold a successful focus group and what you can expect to learn ...

Poor Performance - Fix it by Coaching

The goal is to achieve a change in behaviour that the team member is committed to and helps you achieve your outcomes...

Leadership - How To Turn The Vision Into A Reality

How are great leaders created? Why is that there is an international shortage of good leaders? Consider the elements which make for successful leaderhip, be honest with yourself - how does your leadership measure up?

Generous Donor Refused (how qualified business slipped away)

If you are one of the People at the Top, how confident are you that no qualified business is being turned away? Read about how good revenues slipped through the crack at a major university because the Dean had no system to know that his staff was turning away qualified business.

Accepting Responsibility for Your Sales Success

That we live in a time of relentless and pervasive change is no longer news to anyone. There is one important implication of this situation that continues to be a challenge. That is that our employees need to continually change their behavior to adapt to the world around them.

Sacking Clients: Brand Power Wheel

Remember in the last message we talked about your directional pipeline and how sometimes you'll be approached by prospects who just don't fit with what you want to achieve? We looked at the different types of prospect - Desperate, Curious, and Inspired...