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Four Essential Phases of a Great Story

There are four phases that are absolutely essential to making your story cohesive, clear and easy to follow. The first phase involves setting and characters. Your audience needs to have some sense of where and when the story is taking place. Did this story happen in the past or is it occurring in the future? What era is it supposed to take place in? Where does the action take place? On a farm, in the workplace, on a fishing trip or at a store? Immerse your audience within your story's context as much as possible so they can identify with it as much as possible.


Bike Shop Sales Training

Recently, I over heard a lady asking questions about a certain bike. The guy was very knowledgeable but he did not listen. Later that week I went to another bike shop in town and saw the lady picking up a new bike, which she had bought the day before and she bought all the extras including a GPS, she spent about $2,200 and that is money the first bike shop lost.


Call Center Sales Training

Sales communication is the key to call center sales, carried out largely through oral and written communication. The sales manager lets his sales people know what they are expected to achieve, how they are performing, how they can improve and perform better. The manager also keeps them informed of what is happening in the company- to the products, production, distribution, promotion and profitability. In turn, a salesperson keeps the sales manager informed of what is happening in the market, and how the sales and the marketing programs of the firm are progressing. Communication in the sales field is far more complex than in other fields because supervision by the boss is limited.


Five Things You Forgot About Great Sales Training

Great sales training differs from what you’re probably doing, in five significant ways. In your heart you knew these things. You've just forgotten!


A Passion for Excellence

When all that we think and unconsciously perform without preamble or complaint is for the benefit of others, we have a passion for excellence. I hope you pass it on!


How to Deal With Rejection and Criticism in Business Relationships

It's important for a salesperson to have a backbone of steel and a strong constitution. The wise salesperson prepares him, or herself for anything that may happen throughout the course of a business day and is not offended if a customer turns down their proposition, even if they get a door slammed in their face.


How To Overcome Objections

Usually when a prospect makes an excuse, it is because they have not been convinced that whatever you are selling to them, has sufficient benefit for them to change their mind.


Training Your Staff to Ask Questions and Refer Sales

If you are in charge of sales in your store then you need to train your staff to ask questions of each customer. When a customer says something or has a problem that your company can solve your staff needs to explain to the customer how your services or company products can solve their problem and then referred them to a salesperson or the sales staff.


Do You Train'em or Brain'em?

Funny as that question sounds from our experience in building a dozen call centers and consulting with dozens of others it certainly seems like managers do seem to fall on either side of these two options. In other words, either organizations place more emphasis on their processes or on their people!


Sales Training and Training Your Self

One thing I have found in sports, business, politics and even writing. That if you are training yourself, you had better be brutally honest, but perhaps we are our biggest critics. It does not matter if you are training yourself for sports to become a better writer. In writing of course, it is the easier path to hire a copyrighter, editor or an expert (safer too), but for those who take the path less traveled, well lets just say it is a very bumpy road, so beware.


Mortgage Adviser Training

If you are looking for a career change, you could consider the mortgage industry. For the right individual the position of mortgage adviser can be extremely satisfying if you enjoy helping people. Are you looking for an opportunity in the UK mortgage industry and finding it hard to get on to the mortgage adviser job ladder?


Fatal Sales Mistake Number 2: Stop Winging It!

Fatal Mistake No. 2 is “Winging It.” When presenting to a prospect, how many times have you not really known much about his business or not really known what you’re going to say or what road you’re going to take the prospect down? This is a huge error salespeople make far too often. I know because I’ve been there.


Praise Releases Energy

In the persuasion process, it is essential to realize that people will act and behave in a certain way in order to validate compliments. If you present your request in a manner that compliments or builds up your listeners, they will be much more inclined not only to follow through, but to do so eagerly. Compliments have the power to change behavior because they make the recipient feel needed and valued. The individual now has a reputation to live up to or an opportunity to prove the validity of the compliment. Besides that, it's hard to not get along and comply with people who admire you, agree with you, and do nice things for you.


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